WATCH LISTEN READ During one of our weekly Data Driven Q and A sessions with partners and clients, Gaye Lynn Wilson, VP of National Pro Fastpitch, asked a great question – how should our business leverage TikTok to promote an upcoming event? In this case the event she was referencing is the 2019 NPF Draft,…
Read MoreWATCH READ We have had some great questions come in from viewers and readers. One of them that is super relevant to all Small Business Owners and Small Marketing Teams is: I just started my Facebook Business Page – what’s next? Should I start boosting posts or running ads right away? The answer is in…
Read MoreWATCH READ Many marketers have complained to me that after setting up their Facebook Business Page through Facebook Business Manager, they can no longer update their page via the Facebook Application on their mobile device. I know why, and this video explains it, and how to fix it. This post also walks you through it.…
Read MoreListen Read In this special podcast, I talk about a couple key features that any size business should be aware of from an Instagram Content Marketing standpoint. The audio is taken from my (every Monday at 9 a.m. ET) Instagram Live Q and A and my (every Monday at 9:15 a.m. ET) Facebook Live Q…
Read MoreWATCH READ Building A Solid Organic Content Strategy For Your Business. One of the biggest problems we see in Businesses posting on Facebook, and Small Businesses can be just as guilty as large corporations, is being way too salesy in their content. Don’t just post pictures of your products on Facebook. Don’t just post coupon…
Read MoreWATCH READ One of the most common questions I get in one-on-one situations with prospective clients and long term clients alike is – what is the difference between a Facebook Boosted Post and a Facebook Ad? Can’t I just boost a post, since it’s way easier and simpler, than running an actual ad? The answer…
Read MoreListen Read Welcome to Season 3 of Data Driven Tips! We kickoff with overall episode 150, where I share three solid audio clips from either Facebook Live / Instagram Live Question and Answer Sessions with my audience, or Live Access Sessions for Members of the Data Driven Academy. Question 1: What’s the difference between Facebook…
Read MoreWATCH READ We’ve tried growing our Instagram following for the last two and a half years, and I feel like we’ve tried everything. Two years ago, posting every day with 10-15 hashtags relevant to your business really worked. It increased visibility in the Instagram search, and allowed new people to find your site and follow…
Read MoreWATCH READ Small Business Owners and Small Marketing Teams – there is now a way to animate your Facebook posts with no software needed. We already new the proof was in the data – your business should be posting 3-5 times per day on your Facebook Business Page, but now there is an even better…
Read MoreWATCH LISTEN READ Every business wants to run ads that work. Every marketer wants to generate sales or leads via ads. As such, my job is to constantly test and try various types of digital marketing tactics. I’ve run just about every different type of Facebook Ad that exists, five times over in the last…
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