Our client, Kirstie Ennis Foundation, approached us first with a simple WordPress website design project. It started off with just basic UX/UI design, as our client provided the basic content and imagery, and we worked on icons and animations.

We also use our drag and drop themes to allow our clients to update every aspect of content as they wish. Even if they want us to update it for them, we built our sites in a way where we can easily update it to keep our overhead costs low.

Phase 2 was adding Mailchimp integration and an exit intent pop up as users leave the site, they get prompted with the opportunity to opt-in to receive more information about the foundation.

Phase 3 was adding a WooCommerce store, to allow our client to sell products to raise money for the foundation. We took care of taxes and shipping zones, as well as in-stock / out-of-stock items.

Phase 4 was one that many non-profit websites want - we added the ability to collect one-time and recurring donations by adding a plug-in called WP Simple Pay Pro.

Of course, we optimized the entire website for SEO using Yoast SEO, WP Structured Data Schema, and Google Search Console.

Also, the site is voice-activated for Alexa and Google Assistant using our WordPress Plug-in, The Voice Designer.

Just say "Alexa, launch Kirstie Ennis Foundation" or "Hey Google, talk to Kirstie Ennis Foundation."