Digital Marketing Classes For Small Business Owners & Marketers

WHAT IS DATA DRIVEN ACADEMY?

In 2017, we had two large realizations.

The first: all of our clients needed a core set of digital strategy services, including how to maximize their time creating and posting content on their blogs and social media, how to use Facebook Business Manager, Google Ads and Google Analytics.

The second: these were one-time teachable skills, and our clients could learn them and not have to pay an agency a monthly rate to perform them. 

The result: saving money on services allowed our clients to grow their businesses more efficiently and effectively, being able to pay the right amount of money on digital media.

We decided to create a series of 15-20 person workshops, made up of Small Business Owners, VPs of Marketing, Marketing Managers and IT Personnel. 

Since 2017, we have trained hundreds of professional marketers and small business owners on strategies and tactics ranging from implementing the Facebook Pixel, to creating custom business intelligence dashboards in Google Analytics.

Please continue to read this page to find out how to participate in upcoming events, watch video recaps from past events, and/or book customized trainings for your organization.

WHO WE’VE TAUGHT

BOOK A CUSTOM TRAINING FOR YOUR ORGANIZATION

Have a marketing team that really needs to learn about something specific?

Like Google Analytics, Google Tag Manager, Implementing Social Media Pixels, or something like how to run YouTube Ads to people who have searched a specific key phrase on Google?

We can customize trainings for your organization, facilitate and execute to better your team’s internal skill set.

PARTNER WITH US TO CREATE PROGRAMMING FOR YOUR AUDIENCE

We love built-in audiences. If you work for a Chamber of Commerce, Local Council or Business Organization, we’d love to hear about what your audience/group needs to learn about. We have created partnership programs with Local Organizations to bring value to their audience as part of Data Driven Academy.

PAST EVENT RECAPS

It shouldn’t come as any surprise that we’re big on documenting everything we do, and turning it into content, which is why we’ve recorded all of our Data Driven Academy Sessions and indexed them all here for you to click through and continue to learn.

Here you’ll find sessions on everything from Creating a Content Playbook for Social Media and SEO, to Facebook Ads, to Google Ads and Google Analytics deep dives.

Watch and learn how to implement Facebook Business Manager, what’s the ideal way to run Facebook Ads for your business, run all kinds of Google Ads and remarketing, and set up Goals and Dashboards in Google Analytics.