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I often get asked the question "what software do I use to automate posts across all social media platforms."

The answer always surprises and even frustrates some.

I don't.

I post all of them organically, to each platform.

There are several reasons, but the main one is relevancy.

This video explains more, including why businesses should still go live on Facebook, according to the data.

Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC and founder of The Voice Event, and The Voice Designer, has created and grown businesses via digital strategy and internet marketing for more than 15 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing, Email Marketing and most recently, Voice App Design and Development – Alexa Skills and Google Actions. The part that he’s most passionate about is quantifying next marketing actions based on real data.

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