What Is SEO? Search Engine Optimization For Small Businesses Demystified
I just learned that 45% of Small Businesses don't have websites! That's crazy. If you're a small business owner, please contact me at firstname.lastname@example.org and I will get you a website optimized for Google Search (SEO).
What is SEO? It stands for Search Engine Optimization, and it basically means "ranking high on Google for keywords / searches relevant to your business."
I've worked in SEO for the last 12 years, and while a lot has changed, the core basics remain the same:
1. Create great content.
2. Post it all the time on your website and social media
3. Make sure all of your pages and posts have a focus keyword/keyphrase
4. Write solid SEO Titles, Meta Descriptions and Schema for all of your pages and posts.
This is all super easy to do in WordPress.
I'm happy to help!
Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC and founder of The Voice Event, and The Voice Designer, has created and grown businesses via digital strategy and internet marketing for more than 15 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing, Email Marketing and most recently, Voice App Design and Development – Alexa Skills and Google Actions. The part that he’s most passionate about is quantifying next marketing actions based on real data.
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