You Can’t Have Valuable Content Without A Real Value Proposition
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In this video I speak to marketers and small business owners about the top questions we get as a digital agency related to small business websites, SEO and traffic growth.
Believe it or not, it all revolves around your business truly needing to know your value proposition. What do you bring to the table that other competition doesn't?
Why should your customers pick you?
It is after you dissect this question and know the answer(s) - and only after - that you can begin to build your long term content strategy and daily content creation and posting.
This will unlock your business' ability to organically grow your clientele.
The proof is in the data.
See the whole presentation in our Small Business Website Workshop here.
Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC and founder of The Voice Event, and The Voice Designer, has created and grown businesses via digital strategy and internet marketing for more than 15 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing, Email Marketing and most recently, Voice App Design and Development – Alexa Skills and Google Actions. The part that he’s most passionate about is quantifying next marketing actions based on real data.