Facebook Ads eCommerce Web Design: Use Data To Drive Conversions

Facebook Ads for eCommerce Websites: How To Use Data To Drive Conversions: Data Driven Daily Tip 206

By: Paul Hickey, Founder and Lead Strategist

There’s nothing quite like finding out that Wednesday is the best day of the week for your business to run Facebook Ads, because you’re paying one quarter of the price for link clicks on that day than other days.

Or finding out that you’re paying half the cost for Males age 35-44 to like your page vs. Females age 35-44 to like your page.

It’s super silly not to ALWAYS USE DATA to drive your next marketing actions. That’s why we constantly practice what we preach and show marketers and business owners how to do it also.

Facebook Ads is a super robust platform, which is why we’re continuing our Facebook Ads eCommerce Series by calling out the top hidden tips we, as true practitioners of the platform, are constantly finding.

This video shows you how to use Facebook Ads Manager to find “Performance” which you can use to sort by Time, Delivery and Action categories to analyze your data in a plethora of ways.

This is the easy part. The hard part is mastering the artform of actually turning the insights into “next marketing actions.” Watch the video, but keep in mind this can also be done at the Ad Set and Individual Ad level if you want to get super-granular. 🙂 Happy eCommerce Marketing.

Thanks for reading, watching and listening, and have a great day!

KEEP MARKETING!

Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. The part that he’s most passionate about is quantifying next marketing actions based on real data.

How Can We Help You?

We’d LOVE To Help You With Any Digital Strategy or Web Design Needs

  • Date Format: MM slash DD slash YYYY

FOLLOW PAUL ON THE GRAM

For Data Driven Daily Tips and Motivation

ADD PAUL ON SNAPCHAT

Watch Me Learn Spanish and Love Fitness

Recent Posts

Latest Podcast Episodes

Categories

Tags

Archives

Paul Hickey Podcast – Latest Episodes

  • WE ARE YOUR DIGITAL TEAM

    Supporting Small Businesses & Mid-Size Company Marketers

    LET’S TALK

UPCOMING EVENTS

We’re always going to be training small business owners and marketers on how to improve their digital presence and become more self sufficient. Click below to learn more about upcoming events, and register now!

(OUR BLOG)

THE PROOF IS IN THE DATA.

TURN YOUR WEBSITE INTO AN ALEXA SKILL OR GOOGLE ACTION

Our Premium WordPress Plug-In, The Voice Designer, Does All The Work For You!

EMAIL NEWSLETTER

Get Weekly Recaps of our Data Driven Daily Tip Delivered To Your Inbox Every Friday!

LISTEN TO THE PODCAST

Apple Podcasts | Google Podcasts | Spotify

ASK ALEXA HOW YOUR WEB TRAFFIC LOOKS

Ask Data Driven Design | Get a Free Trial Of Our Premium Alexa Skill.

“Alexa, ask Data Driven Design where most of my web traffic is coming from”

“Alexa, ask Data Driven Design what are my top viewed pages”

“Alexa, ask Data Driven Design about my eCommerce Data”

FREE INSIGHTS DELIVERED WEEKLY

Get the Data Driven Daily Tips Delivered Directly To Your Inbox Weekly.

Yes! You've Taken The First Step To Improving Your Digital Strategy!