READ A while back I set out on a mission to implement a content strategy. To me, it is simple – “start doing exactly what you’re advising your clients to do.” Time after time I’d hear myself tell our clients – “you need to research what types of content your target audience is connecting with,…
Read MoreREAD Sitting at my 8 year old son’s basketball game today, I realized I was having more fun than normal. I mean, I love every minute of watching he and his friends play, but up until today, they were 0-3 for the season, losing a few nail-biters, but playing well and improving each week. Now,…
Read MoreREAD I’ll never forget the feeling. The feeling of being so unimportant. So replaceable. So like nobody gave an eff about me. It was eye opening. For the first split second I hated it, my stomach dropped and I choked up. Walking out the same side door I had buzzed in the last seven years…
Read MoreLISTEN READ I’m fortunate enough to talk to all different kinds of business professionals on a daily basis, and the common theme is wanting to grow their businesses and make more money. As a business owner myself, trust me, I get it. And believe it or not, one particular reflection on my career helps me…
Read MoreWATCH READ What are social media rich snippets and how should you use them? Ever try to paste a link from a website into a Facebook or Twitter post, only to find out that the photo and headline it pulls, as well as the preview description is that exactly what you wanted to show in…
Read MoreREAD To me, nothing beats the feeling of launching a new website. When you point that A Record, watch the propagation across the internet, and see that new page resolve when you refresh your browser on all of your devices. Ahhhhhhhhhh. The new website. No matter how many pages or how much web traffic a…
Read MoreREAD Well, I hate to totally disappoint you, as I know some of you were ready to launch into some earth-shattering take on how “now” it doesn’t make sense for businesses to be on Facebook because of the recent headlines about “Facebook Changing.” Headlines read: “Publishers and Brands are the Losers” and “Executives Say Users…
Read MoreWATCH READ You know how people say “If you want to be successful, surround yourself with successful people?” You’ve probably also heard the one “If you could have dinner with anyone, dead or alive, who would it be?” Okay, and if you haven’t heard either of those, than surely you know this one – “Just…
Read MoreREAD Take it from a die hard sports fan – almost everything in the universe is outside of your control. This is why I don’t follow politics, or even watch the nightly news – EVER. I’m a highly competitive dude, and if I let my mind stray off into things that I can’t control, I’m…
Read MoreWATCH LISTEN READ Emily has an interesting background as a former fashion model in New York City. After growing up in Minnesota, she moved to NYC, dominated the fashion world, then found a love for blogging and social media around 2004-2007 as MySpace, Twitter and Facebook started to take over the digital landscape. As an…
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