When it comes to Facebook Business Manager, Instagram Business Accounts vs. Personal Accounts and more, there is a lot to know, and a lot of details "under the hood" that Business Owners and Marketers need to be aware of.

At times, it can get very frustrating and overwhelming to try and hook things up correctly between the two platforms.

Particularly, Facebook Business Manager being one of the more convoluted digital marketing tools I've ever used. Granted, it is free, so I'm not complaining, but I digress.

The point is that business owners and marketers really only should care / only do care about the following things, which are EXACTLY what this video shows you how to do:

- Be able to connect your Instagram Business Account To Your Facebook Business Manager Account so you can run Instagram Ads via your Facebook Ads account.

- Swap your IG personal account to an Instagram Business Account so that you can advertise via the IG app AND

- Connect IG and FB so that you can post from IG and have it go directly to your Facebook Business Page. This is particularly useful for IGTV video uploads that you can send directly to your Facebook Business Page.

Thanks for reading, watching and listening, and have a great day!


Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC and founder of Nashville Voice Conference, has created and grown businesses via digital strategy and internet marketing for more than 15 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing, Email Marketing and most recently, Voice App Design and Development - Alexa Skills and Google Actions. The part that he’s most passionate about is quantifying next marketing actions based on real data.

Leave a Comment

You must be logged in to post a comment.