Software Development
365 Days of Web Design, Digital Marketing and Business Blogs
READ You are reading my 366th blog in the last 365 days (also my 439th blog in the last 540 days). After starting to blog consistently on 7/7/17, I decided heading into 2018 that I wanted my New Year’s Resolution to be to blog every day for a year. For some reason, I decided to…
Read MoreWTF Is A Google Beacon And What Can It Do For My Business? Data Driven Daily Tip 239
WATCH LISTEN READ I got an email the other day from one of our clients asking me what the heck a Google Beacon is and if I knew anything about why they received one on the mail randomly. All I know is, we run Google Adwords Express Campaigns for them, also known as Smart Campaigns…
Read MoreDifferentiator #1: Data (Over Opinions)
READ In 2011, when I was hired by an agency in Nashville to perform Digital Strategy, SEO and Web Design and Development services for clients, it became super clear to me on my first projects, that everything was always at risk. Let me explain. The owner of a small business runs the ship. He or…
Read MoreDifferentiator #2: Staying Ahead Of The Client – The Endless Pursuit Of Becoming The Best Client Services Company
READ In the relentless, never-ending pursuit of becoming the best client services company, period – we have a differentiator at Data Driven Design, something we call “Staying Ahead Of The Client.” We strive to Anticipate, Research and Communicate. We strive to Answer the question before it’s asked. Now, before you go all literal on me,…
Read MoreDifferentiator #3: Response Time – How To Pick A Web Design Company
READ We recently held our all-company meeting, and went over our company principles and differentiators. One topic that had been up for discussion all year, and was put to bed during these meetings is that of the expectation around response time. To be fully transparent, if we haven’t addressed your inquiry or correspondence related to…
Read MoreDifferentiator #4: ROI-Focus – What To Look For In A Web Design Company
READ As it relates to a Web Design and Development project, there are dozens of companies you can hire that will build you a website. As I’ve said before, a 14 year old could build you a website. But not many web design companies or digital agencies – and certainly not any 14 year olds…
Read MoreDifferentiator #5: Business Strategy – Traits Of A Successful Web Design Company
READ Whether you’re looking for a Web Design and Digital Marketing agency, or your business is performing these services in-house, it’s super important not to lose sight of your business strategy. Build with purpose. Don’t get caught up in “fancy.” As a creative/marketer, it’s easy to get caught up in how “perfect” things look, how…
Read MoreDifferentiator #6: We Love Change – Traits Of A Successful Digital Marketing Company
READ Why do our clients choose us? We’re just a small, scrappy team of digital marketers, web designers, developers and software engineers. There are hundreds of thousands of people in the world who do what we do, many of them with much fancier offices with beer on tap. 🙂 Thank goodness, for us, some clients…
Read MorePrinciple #1: It's Personal (Principles of a Successful Web Design / Software Company)
READ Small Business Owners, Entrepreneurs and Marketing Directors at small brands / emerging brands should love this one. Have you ever tried to sell anything to a Small Business Owner? It’s the hardest shit ever, seriously. And with good reason. Whether they admit it or not, everything is personal. I’ve said before, business is about…
Read MorePrinciple #2: Momentum Is Everything (Principles of a Successful Web Design / Software Company)
READ All of our company’s principles go together perfectly, and no other principle exemplifies that concept more so than Principle #2 – MOMENTUM IS EVERYTHING. Seems intense, huh? Strive to be proactive and look to create momentum. Without momentum, there is no company. I think where most digital agencies start to fail without realizing it…
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