How To Put Your Ads EXACTLY Where You Want Them – How To Use Placements In Google Ads: Data Driven Daily Tip 229
Marketers and Small Business owners, you can put your ads EXACTLY where you want them.
Want your ads to show in front of the most popular YouTube videos? Want them to show before "The Ellen Show" or "Dude Perfect" on YouTube, or even those weird ones with people opening up toys (I know, they're called unboxing).
Know that your audience views particular websites like the Wall Street Journal or CNN.com?
You can use PLACEMENTS in Google Ads to run your video, contextual or display ads through the Google Ads Display Network.
This video explains exactly how this works; oh, and yes you can combine your PLACEMENTS with CUSTOM INTENT AUDIENCE TARGETING.
Thanks for reading, watching and listening, and have a great day!
Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. The part that he’s most passionate about is quantifying next marketing actions based on real data.
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