Google Actions Development | Digital Marketing | Data Driven Design

Why Businesses Need Google Actions

THE PROOF IS IN THE DATA.

  • This is the next way to get your audience’s attention.

    In January 2019 there were more than 50 million smart speaker users in the world, increasing 15% each month. During 2018, 22% of Americans had smart assistants in their home, up from less than 1% in 2017. 

  • 52 million Google Home devices sold

  • Integration with Google Assistant App = 1 Billion devices

    Google Assistant App comes preinstalled in Pixel devices

  • More features for brands to leverage

    Surface Switching/Multi-Modality

    Re-engagement push

    Google Payments

  • Voice actor to give the brand a “voice” and personality

HEY GOOGLE, LET’S TALK BUSINESS.

WHAT DIFFERENT TYPES OF GOOGLE ACTIONS ARE THERE FOR BUSINESS?

MARKETING & RETENTION

Just like Alexa Skills are the new websites, Google Actions are as well.

In fact, at Data Driven Design, we can build you an Alexa Skill and a Google Action at the same time using a Voice User Interface Design tool, and deploy the same experience to Amazon and Google at the same time, so your brand gets more bang for your buck and covers more territory in the voice search game.

As you’re building out your first presence on Google Assistant, it’s important to build an experience that works for any smart speaker.

For several years, the data has been telling us that users are adopting voice speakers and Alexa-enabled devices in their cars. 

The slideshow below walks you through an example of a simple voice based app we can deploy as both an Alexa Skill and a Google Action for your business at a low fee to get your business into the Amazon Alexa Skills Store and Google Assistant where users can find you and interact with your business.

And keep in mind, unlike traditional websites, these Google Actions and Alexa Skills allow you to research, learn, interact and take action while multitasking, in meetings, on the go, while working out, walking the dog, feeding the family or even safely driving.

VOICE BASED WEBSITES

GOOGLE ACTIONS ARE THE NEW WEBSITES

LET US BUILD YOU A VOICE BASED VERSION OF YOUR WEBSITE

THIS DIFFERENTIATES YOUR BUSINESS.

GOOGLE ACTIONS & ALEXA SKILLS ARE THE NEW WEBSITES

LISTEN TO AN EXAMPLE OF WHAT WE’RE TALKING ABOUT

CLICK BELOW TO HEAR WHAT YOUR VOICE BASED WEBSITE CAN SOUND LIKE.

GOOGLE ACTIONS AND ALEXA SKILLS ARE THE NEW WEBSITES

Paul Hickey’s Full Presentation From Nashville Voice Conference

OUR BLOGS ON GOOGLE ACTIONS

How To Build A How To Video Google Action For Your Business: Data Driven Daily Tip 340

How To Find Google Actions On Google Assistant: Data Driven Daily Tip 325

Why The Next Generation Will Expect Businesses To Have Alexa Skills

Have You Ever Listened To A Website In Your Car?

How to Publish a Google Action Using VoiceFlow: Data Driven Daily Tip 323

BASIC GOOGLE ACTION PACKAGE

Voice-Based Website

  • We take the content from your website, and we turn it into a conversational alexa skill that engages your audience

  • Gives You A Presence On Google Home and Google Assistant To Increase Awareness And Engagement

    Improves your voice-based SEO!

DIG DEEPER INTO OUR CUSTOM SOFTWARE SERVICES

ALEXA SKILLS, GOOGLE ACTIONS, MOBILE APPS

  • WE ARE YOUR DIGITAL TEAM

    Supporting Small Businesses & Mid-Size Company Marketers

    LET’S TALK

UPCOMING EVENTS

We’re always going to be training small business owners and marketers on how to improve their digital presence and become more self sufficient. Click below to learn more about upcoming events, and register now!

VOICE APPS FOR BUSINESS

A Nashville Technology Council Tech Talk
Thursday, January 16, 2020
Tech Hill Commons, Nashville, TN
11:30 a.m. – 1 p.m.

The data has spoken. Nearly 200 million people are getting their information from voice assistants like Alexa and Google Assistant, and it’s time businesses built a presence on top of these platforms and started using voice-based apps to streamline their marketing and operations, and increase efficiency and effectiveness. Whether delivering a voice-based version of your company’s website so your audience can interact while walking the dog, an interactive extension of your company’s intranet that employees can check in on while waiting in line at the store, or a training for your sales force that they can take while driving, the possibilities are endless.

Paul Hickey, CEO of Data Driven Design, a Nashville-based digital agency that builds Multimodal Voice Apps for Alexa and Google Assistant, as well as Websites and Custom Software, will walk attendees through how to design, develop and deploy voice-based apps for all Alexa and Google Assistant devices, including those with screens like the Echo Show and Google Hub.

It’s time to integrate voice into your business strategy, and save time, reduce friction, and meet your audience where they are.

(OUR BLOG)

THE PROOF IS IN THE DATA.

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(all photos on this website are of either Data Driven Design employees, clients or friends of Data Driven Design … that’s why everyone is smiling or laughing).

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ASK ALEXA HOW YOUR WEB TRAFFIC LOOKS

Ask Data Driven Design | Get a Free Trial Of Our Premium Alexa Skill.

“Alexa, ask Data Driven Design where most of my web traffic is coming from”

“Alexa, ask Data Driven Design what are my top viewed pages”

“Alexa, ask Data Driven Design about my eCommerce Data”