Hi, I'm Paul Hickey!
I'm a Digital Creator.
I spend about 50% of my work time building WordPress websites for small businesses.
I spend about 50% of my work time running a Sports Card Investment and Content Creation business at NoOffseason.com.
In each of my entrepreneurial endeavors, I believe it's important to create a community. I strive to do this by creating helpful content for my audience (community members) to learn about the topics I'm interested in.
This is why I create content on the following topics:
- WordPress Web Design and Development (including WooCommerce)
- Sports Cards Collecting, Investing and Sports Card Strategy
WATCH READ In January and February 2018, Kate and I presented at Data Driven Academy for Vanderbilt School of Business – Marketing Specialty. In this video, I get asked how much can be spent on a Google Adwords Express (Google Smart Campaign) Ad.Watch / Read / Listen
WATCH READ There are many ways to customize the search functionality on your WordPress website. There are plug-ins that help you control what’s shown and what’s not shown in the results. There are also easy changes you can make to your functions.php files. But most of these methods focus on global changes, like what categories…Watch / Read / Listen
WATCH READ This podcast episode was recorded in 2018, just about a year and a half after I started Data Driven Design as a remote digital agency specializing in WordPress Development and Digital Strategy. I was on the precipice of hiring an All-Star team of full-time employees, and I knew how to execute my vision…Watch / Read / Listen
WATCH READ Oh no! I just made a HUGE mistake on one of my WordPress pages! My content is gone! I know there’s something called Revisions, but after the update to Gutenberg (anything after WP 5.0), it’s NOT THERE ANYMORE! Help! What do I do????? No worries. Just watch this video. 🙂 LISTENWatch / Read / Listen
WATCH READ There is a way to spend less than your competition on Google Ads, yet outrank them, and it has nothing to do with Quality Score. It has to do with buying Google Adwords Express Ads, also known as Google Smart Campaigns. In this video, I explain the strategy behind small businesses marketers buying…Watch / Read / Listen
WATCH READ How do I export my all of the files from my WordPress website? That’s a question you may be asking yourself if you’re redesigning your site into a new WordPress theme/install. Export Media Gallery is a great plug-in that I recommend using. This video shows you the ins and outs and considerations, as…Watch / Read / Listen