Hi, I'm Paul Hickey!


I'm a Digital Creator.

I spend about 50% of my work time building WordPress websites for small businesses.

I spend about 50% of my work time running a Sports Card Investment and Content Creation business at NoOffseason.com.

In each of my entrepreneurial endeavors, I believe it's important to create a community. I strive to do this by creating helpful content for my audience (community members) to learn about the topics I'm interested in.

This is why I create content on the following topics:


Hands-on Building Alexa Skills

By Paul Hickey | January 8, 2021

WATCH READ If you’ve been thinking it’s time to learn new skills, you’re right. I put together a course for Packt/Udemy on how to build Alexa Skills, called “Hands-on Building Alexa Skills.” It requires no previous technical knowledge. I highly encourage you to register here, and use this promo code – 02C40CC8AE9166BE2346 You will learn…

Watch / Read / Listen

The WordPress Show: How To Take Orders On What’s App On Your WooCommerce Store

By Paul Hickey | January 7, 2021

WATCH READ The proof is in the data. All WooCommerce store owners need to be thinking about how they can optimize their eCommerce store for mobile experience and mobile marketing. Mobile web traffic share continues to climb across the board (in all verticals) by about 5-10% annually. When Gary Vaynerchuk launched WineText.com in 2020 (a…

Watch / Read / Listen

The WordPress Show: How To Change Primary Domains Without Losing SEO Value

By Paul Hickey | December 31, 2020

WATCH READ This solves a decade old question by WordPress website owners and bloggers. How do I change my website’s primary domain name without affecting my Google Search Engine Ranking? Many bloggers and content creators have hundreds and even thousands of blogs that they’d completely lose backlinks for and SEO value for if they don’t…

Watch / Read / Listen

How To Use Views In Google Analytics

By Paul Hickey | December 21, 2020

WATCH READ Google Analytics has a thing called a View. Views are under Properties. Marketers should think of Views like dashboards. You can filter your website and marketing data within Google Analytics up to 25 times per Property. Think of Properties as websites or apps. Why would you want 25 different data filters for one…

Watch / Read / Listen

Why Small Business Owners Need Data Driven Design

By Paul Hickey | December 21, 2020

LISTEN READ Small business owners don’t have time to waste on making digital marketing and website design decisions. They have to run their businesses. But at the same time, they have to have a digital presence that converts visitors into customers. This is why Data Driven Design is the perfect solution for small business owners.…

Watch / Read / Listen

How I Became An Entrepreneur And Technology Pioneer With Lily Clayton Hansen

By Paul Hickey | December 20, 2020

WATCH READ Lily Clayton Hansen was nice enough to attend one of my speaking appearances in 2019 on Designing For Voice (Alexa and Google Assistant). Based on her attendance there, she wanted to interview me on her podcast. This is the edited version from my end where I answer her questions about: – How I…

Watch / Read / Listen