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DIGITAL STRATEGY | WEB DESIGN | CONTENT | SOFTWARE DEVELOPMENT

Web Design, Analytics, SEO and Social Media Marketing Insights.

Data Driven Design is a Nashville, Tennessee-based digital marketing and web design team. We Build Websites, Content and Custom Software. We use analytics, content strategy and relationship building to drive traffic to our clients’ websites.

This blog is our way of keeping you updated with what to be looking out for in the world of digital marketing to help you grow your business.

Founder / CEO / Lead Strategist Paul Hickey Blogs Every Day.

Digital Marketing Tip: How To A/B Test Your Email Marketing Campaigns In Mailchimp (Data Driven Daily Tip #198)

Web Design Q and A: How To Communicate Your Web Data To Upper Management

Web Design Q and A: What’s The Biggest Mistake People Make With Their Data?

Attention Marketers: Does Your Web Developer Know About Facebook Events Partner Integrations? (Data Driven Daily Tip #197)

Why You Need To Send Email Marketing Messages More Frequently Than You Think (How To Properly Nurture and Segment Your Lists)

How To Create A Custom Conversion With The Facebook Pixel (and why you’d want to) Data Driven Daily Tip #196

How To Use Data From Your Facebook Tracking (Facebook Events Manager Data Overview): Data Driven Daily Tip 195

ATTN Web Developers: Browser Q/A On Apple Watch Isn’t Far Away

Popular “Enfold” Theme For WordPress Will Be 100% Compatible With Gutenberg And WordPress 5.0

Hey Google: WTF Is Mobile-First Indexing And What Does This Email Mean?

Damn It Feels Good To Use Data: Stop Merely Glancing At Your Analytics & Dig In Deep!

Has Your Web Design Company Told You? WordPress 5.0 Is Coming!

ATTN: SMALL BUSINESS OWNERS – This Is the Easiest Thing You Can Do To Grow Your Online Presence

Is Your Digital Marketing Company Split Testing (A/B Testing) Your Facebook Ads?

What’s The Difference Between Facebook Ads and Boosted Posts?

Forgetting Something? How Web Content Managers Can Go “Wayback” And Restore Lost Content

Small Business Owners: Want Those Web Email Submissions Going Directly Into Your Mailchimp Account?

Web Development Tip: How To Migrate A WordPress Site Using GoDaddy Managed WordPress

Getting Ready For Holiday eCommerce Season: What Marketers and Business Owners Need To Know

ATTN Marketers: What Is Google Signals And Why Should You Care?

How To Install A Smart App Banner On Your WordPress Website

How Building A Company Is Like Building A Fantasy Football Dynasty

How To Run An Ad on LinkedIn (a look at the sometimes confusing LinkedIn Campaign Manager)

How To Enhance Your Products’ eCommerce Profile On Amazon

How To Choose The Right Facebook Page Template For Your Business

What Are Google Beacons And Why Did My Business Randomly Get One?

Service Businesses Must Have The Patience Of Soccer (Futbol) Players

Guess What’s Back? Facebook Ads Brings Back Employer and Job Title Targeting (Data Driven Daily Tip #194)

Why Your Business FOR SURE Needs A Presence On Alexa Enabled Devices

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Paul Hickey

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Data Driven Design is a Nashville, Tennessee-based digital marketing and web design team. We Build Websites. We use analytics, content strategy and relationship building to drive traffic to our clients’ websites.

We support agency partners, as well as work directly with brands.

By consistently following technical Search Engine Optimization (SEO) Best Practices, married together with our content writing and campaign design skills, and ability to understand and deliver quality content to the target audiences of our clients, we drive business results. We conduct digital strategy roadmap deliverables for most engagements, outlining Google Adwords, Bing Ads, Social Media Content Creation (Facebook, Twitter, LinkedIn, Instagram, SnapShot) and Paid Advertising Strategies, as well as SEO and data driven design recommendations for building a web presence likeliest to increase conversions.

This blog is our way of keeping you updated with what to be looking out for in the world of digital marketing to help you grow your business. We cover the following topics consistently:

  • SEO (Search Engine Optimization / Organic Search)
  • SEM (Search Engine Marketing / Google Adwords / Bing Ads)
  • YouTube Ads / Google Shopping Ads
  • Google Analytics / Conversion Optimization / Heatmapping
  • WordPress Design and Development
  • Shopify & ECommerce
  • Content Strategy / Blogging for Business
  • Social Media Content Strategy and Ads Management / Facebook Business Manager