Hi, I'm Paul Hickey!
I'm a Digital Creator.
I spend about 50% of my work time building WordPress websites for small businesses.
I spend about 50% of my work time running a Sports Card Investment and Content Creation business at NoOffseason.com.
In each of my entrepreneurial endeavors, I believe it's important to create a community. I strive to do this by creating helpful content for my audience (community members) to learn about the topics I'm interested in.
This is why I create content on the following topics:
- WordPress Web Design and Development (including WooCommerce)
- Sports Cards Collecting, Investing and Sports Card Strategy
Podcast Episode 15: What Is Google Adwords?
Listen Read In this episode I talk about Google Adwords. Apparently many people I talk to don’t exactly understand Google Adwords, what it is, how it’s different from SEO and what it’s capable of. Thanks for listening! Any feedback is welcome and I’m always looking for guests for my podcast. If you’re interested in telling…
Watch / Read / ListenData Driven Daily Tip: Google Shopping Is Returning Higher Percent On Ad Spend Than Search
WATCH READ Data Driven Daily Tip – August 13, 2017: I totally understand how hard it is sometimes to keep up with the changing atmosphere of Google Adwords. If you’re an eCommerce business selling direct to consumers online, Paid Search – specifically Google Adwords – has to be a huge part of your strategy. But, you…
Watch / Read / ListenData Driven Daily Tip: Set Up Goals In Google Analytics
WATCH READ Data Driven Daily Tip – August 11, 2017: 9 out of every 10 Google Analytics accounts doesn’t have Goals/Conversions set up. This puts your company at a huge disadvantage not to have Goals set-up. Goals allow you to track qualified web visits and conversions, and attribute them back to a referral source. In…
Watch / Read / ListenPodcast Episode 14: Making The Most of My Drive Time
Listen Read Making the most of my drive time from my home to my office in East Nashville, talking: Data Driven Decision Making Expanded Text Ads in Google Adwords Enable Your Demographics and Interest Reports Why do we look at things so Micro? Thanks for listening! Any feedback is welcome and I’m always looking for…
Watch / Read / ListenThe latest from my Sports Card Collecting Blog
