WATCH READ The main reason small business owners need the Facebook pixel installed on their website, isn’t necessarily to run ads, but rather to understand more about their website audience. This video is from Data Driven Academy in February 2018, and it isn’t the best tutorial, but I talk about the importance of the Facebook…

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WATCH https://datadriven.design/wp-content/uploads/2021/01/video1_1.mp4 READ If you’ve been thinking it’s time to learn new skills, you’re right. I put together a course for Packt/Udemy on how to build Alexa Skills, called “Hands-on Building Alexa Skills.” It requires no previous technical knowledge. I highly encourage you to register here, and use this promo code – 02C40CC8AE9166BE2346 You will…

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WATCH READ Google Analytics has a thing called a View. Views are under Properties. Marketers should think of Views like dashboards. You can filter your website and marketing data within Google Analytics up to 25 times per Property. Think of Properties as websites or apps. Why would you want 25 different data filters for one…

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LISTEN READ Small business owners don’t have time to waste on making digital marketing and website design decisions. They have to run their businesses. But at the same time, they have to have a digital presence that converts visitors into customers. This is why Data Driven Design is the perfect solution for small business owners.…

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WATCH READ Authenticity and Value Proposition. These are the two most important things when creating content for your brand. These are really the only things your target audience and especially your actual customers want to hear in your content. Every once in a while, I have the opportunity to sit down and talk in an…

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