Stay Sticky: A Concept I'm HUGE On
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“Staying Sticky” means always giving others a reason to want to work with you AND never giving others a reason NOT to work with you.
I’m huge on this concept.
It's not easy to understand how to do, or how to execute, but it starts with thinking about always providing the most value and helpful insights and tips to your prospective and current partners and clients.
It starts with thinking about others first, and what might be helpful to them, then - rather than making assumptions - having engaging conversations and getting their feedback on your ideas prior to executing.
Thanks for reading, and have a great day!
Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. The part that he’s most passionate about is quantifying next marketing actions based on real data.