WATCH READ Authenticity and Value Proposition. These are the two most important things when creating content for your brand. These are really the only things your target audience and especially your actual customers want to hear in your content. Every once in a while, I have the opportunity to sit down and talk in an…Read More
WATCH READ I’ve long told Small Business Owners that they are subject matter experts at various areas of their own business. I’ve elaborated saying that they need to make content 365 days a year about their subject matter expertise. When they roll their eyes at me and tell me that what they know about isn’t…Read More
WATCH READ I asked my friend QuHarrison Terry about why it’s important for any kind of business, organization or personal brand to figure out a way to create content on a daily basis, rather than weekly or monthly, and he had some amazing insights. I also asked him to elaborate on HOW businesses, organizations and…Read More
WATCH READ In this video I speak to marketers and small business owners about the top questions we get as a digital agency related to small business websites, SEO and traffic growth. Believe it or not, it all revolves around your business truly needing to know your value proposition. What do you bring to the…Read More
I highly recommend that businesses create content daily in the form of video, transcribe into written blogs, extract the audio, post to podcast outlets like Anchor, and then to YouTube, Instagram, LinkedIn, Facebook, Medium and Google My Business.
This is a way to post duplicate content, but keep the SEO juice.Read More
Well, I recently found out I’ve been banned from Medium, likely for duplicate content.
This, after posting more than 500 articles in this way, and benefitting from some SEO juice in the process.
I definitely don’t regret getting banned from Medium. Here’s why…Read More
WATCH READ This video / podcast / Alexa Flash Briefing with my guy Will Acuff, co-founder of Corner To Corner, is a perfect example of how Small Business Owners and Marketers need to be creating multiple pieces of content out of one simple business conversation. All small business owners stuck on what to talk about…Read More
WATCH LISTEN READ This video / podcast / Alexa Flash Briefing with my guy Will Acuff, co-founder of Corner To Corner, is a perfect example of how Small Business Owners and Marketers need to be creating multiple pieces of content out of one simple business conversation. By watching this 23 minute video clip, you can…Read More
WATCH LISTEN READ One of our principles at Data Driven Design is “don’t overthink it.” Many small businesses, marketers and content strategists totally over think their content. How many words does it have to be? How many photos does it have to have? Who cares? None of that matters. The only thing that matters is…Read More
WATCH LISTEN READ In this fun interaction with Kelly Savoca from CottonandMoss.com during one of our http://datadrivenacademy.org members live access sessions, Kate Hickey and I debate whether or not your content actually NEEDS photos. I highly recommend you watch and comment! 🙂 Thanks for reading, watching and listening, and have a great day! KEEP MARKETING!…Read More