Business
Why I Rap In Business Meetings
WATCH READ Recently our team has been talking to a lot of clients about “their why” – see Simon Sinek, etc. Clients have wanted to start with their “why,” ask their employees about their “why,” and really dig in from that core in order to tell the story behind their brand.…
Read MoreStarting Your Career? Here's Are Three Things I'd Tell "Early Paul"
READ When I was 19, I started an internship with the NBA Detroit Pistons. Man, I was driven. I knew – beyond a shadow of a doubt that’s what I wanted to do for the rest of my career. I’d work my way up from Media Relations Intern to Assistant, Manager, Director, VP and eventually…
Read MorePodcast Episode 40: True Digital Pioneer Sloane Scott
WATCH LISTEN READ She has this way of articulating what I’m trying to say much more eloquently and concisely than myself. 🙂 For those of you who have ever made it through a business meeting or phone call with me, that shouldn’t surprise you. And it makes sense, quite frankly, as she represents The…
Read MoreMindset: Be A Backup Quarterback
READ Often seen as “the easiest job in the NFL” – the “clipboard holder.” Why would I say that the correct mindset is to think like a back-up quarterback? (It’s not because I’m from Michigan State and we typically have the most back-up quarterbacks in the NFL – see Drew Stanton, Cardinals, Brian Hoyer, Patriots…
Read MoreWhat EXACTLY IS My Content Strategy?
READ A while back I set out on a mission to implement a content strategy. To me, it is simple – “start doing exactly what you’re advising your clients to do.” Time after time I’d hear myself tell our clients – “you need to research what types of content your target audience is connecting with,…
Read MoreEnjoy Every Win, No Matter How Big Or Small
READ Sitting at my 8 year old son’s basketball game today, I realized I was having more fun than normal. I mean, I love every minute of watching he and his friends play, but up until today, they were 0-3 for the season, losing a few nail-biters, but playing well and improving each week. Now,…
Read MoreHow Important Are YOU?…I mean, REALLY?
READ I’ll never forget the feeling. The feeling of being so unimportant. So replaceable. So like nobody gave an eff about me. It was eye opening. For the first split second I hated it, my stomach dropped and I choked up. Walking out the same side door I had buzzed in the last seven years…
Read MoreFinding My Intersection
LISTEN READ I’m fortunate enough to talk to all different kinds of business professionals on a daily basis, and the common theme is wanting to grow their businesses and make more money. As a business owner myself, trust me, I get it. And believe it or not, one particular reflection on my career helps me…
Read MoreThe Importance of Building a Brand: Whoever is Closest to the Customer Always Wins
WATCH READ You know how people say “If you want to be successful, surround yourself with successful people?” You’ve probably also heard the one “If you could have dinner with anyone, dead or alive, who would it be?” Okay, and if you haven’t heard either of those, than surely you know this one – “Just…
Read MoreFocus On What You Can Control
READ Take it from a die hard sports fan – almost everything in the universe is outside of your control. This is why I don’t follow politics, or even watch the nightly news – EVER. I’m a highly competitive dude, and if I let my mind stray off into things that I can’t control, I’m…
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