Data Driven Design
How To Add An Admin User To Your Facebook Page and Ads Manager Account Through Business Manager: Data Driven Daily Tip 233
WATCH LISTEN READ It’s actually super convoluted to use Facebook Business Manager to manage your Facebook Page(s) and Facebook Ads Account(s). But as a social media marketing agency and digital strategists that manage accounts for several clients and are constantly requesting access and navigating the process, we also understand the value of using Facebook Business…
Read MoreHow To Add An Admin To Your Google Analytics Account: Data Driven Daily Tip 232
WATCH LISTEN READ Thanks for reading, watching and listening, and have a great day! KEEP MARKETING! Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and…
Read MoreHow To Set Up And Install The LinkedIn Tracking Pixel: Data Driven Daily Tip 231
WATCH LISTEN READ B2B Marketing Begins on LinkedIn, and to do it really well, including running targeted ads to the companies you want to win business from, or the employees you want to hire, installing the LinkedIn Pixel helps you get the frequency you need from the audience that is most interested in you and…
Read MoreHow To Set Up Remarketing & Custom Audiences In Google Ads: Data Driven Daily Tip 230
WATCH LISTEN READ Marketers and Small Business owners, you know what Remarketing and Custom Audiences ARE, you just don’t know how to implement them. You know, what they DO, you just don’t know how to make it happen for your business. We do. When a visitor comes to your website and shows interest in a…
Read MoreHow Has Your First Internship Prepared You For Your Current Role?
READ On Thanksgiving 2018, I received a text from a great friend of mine (I’ve know him since middle school and high school basketball), asking me about my first internship with the Detroit Pistons and how it’s helped me in my current role as a business owner, entrepreneur and strategist. He’s a super hard worker,…
Read MoreHow To Put Your Ads EXACTLY Where You Want Them – How To Use Placements In Google Ads: Data Driven Daily Tip 229
WATCH LISTEN READ Marketers and Small Business owners, you can put your ads EXACTLY where you want them. Want your ads to show in front of the most popular YouTube videos? Want them to show before “The Ellen Show” or “Dude Perfect” on YouTube, or even those weird ones with people opening up toys (I…
Read MoreHow To Use Your Email Marketing Data – Mailchimp A/B Tests: Data Driven Daily Tip 228
WATCH LISTEN READ It’s super easy to send an email marketing campaign. But it’s not super easy to be really strategic and maximize the value you get out of sending said email. The perfect example is a mistake I see marketers make all the time, and talk about them potentially making a lot more. Don’t…
Read MoreHow To Convert Your Shopify Abandoned Carts: Data Driven Daily Tip 227
WATCH LISTEN READ Do you have a Shopify Store? If so, I’ve got some good news that you might not know about. It’s super easy, AND FREE, to drive a few extra conversions this month. The data shows that when you re-market to people who have abandoned their shopping cart, but haven’t purchased, they’re 65%…
Read MoreWTF Facebook? What Do Marketers Need To Do About First Party Cookie Tracking? Data Driven Daily Tip 226
WATCH LISTEN READ So I know that if you’re a marketer or small business owner running any kind of Facebook Ads, using the Facebook Pixel, you’re confused AF by this email you just received sometime around October 5, 2018. The email references the fact that starting October 24, 2018, Facebook will be offering businesses the…
Read MoreWTF Google? What is Firebase? New Way To Set Up Google Analytics For Mobile Apps – Data Driven Daily Tip 225
WATCH LISTEN READ WHAT IS GOOGLE FIREBASE? Attention marketers and small business owners, Google has changed the way we need to track Mobile App Analytics. What The Ef Google? Why do you keep changing things on us? Google’s newest change (without telling anyone), is how to set up analytics tracking on mobile applications. Out with…
Read More