READ I’ve recently gotten into building Alexa Skills. 22% of Americans now have an Alexa-enabled device; up from 1% a year ago. This according to information I picked up at VoiceCon, a one-day Voice Conference by VaynerMedia in Manhattan. 99% of Alexa users simply use it to play music, check the weather, ask what time…

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WATCH READ So I’ve blogged quite a bit recently about the fact that I made a business decision to attend VoiceCon in NYC hosted by VaynerMedia and VaynerExperience. The Voice frontier is extremely reminiscent of Web 1997 or Social Media 2006. It’s early, but there’s no better time to get started podcasting, building Alexa Skills…

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READ What is an Alexa Skill? Raise your hand if you have an Amazon Echo device. You know, the one that everyone calls Alexa. Okay, put it down, no one is actually looking at you right now. 🙂 Raise your hand if you’ve been frustrated with Alexa not knowing how to get her to do…

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READ What’s next? Voice. The proof is in the data, and it feels a lot like Web 2000 and Social Media 2006. It’s early, but the Data shows that audience attention is flocking to Voice. 1. What does “Voice” mean? (you may hear it referred to as digital audio, Voice Skills, or Voice Actions). It …

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LISTEN READ I met and talked to a ton of great people at VoiceCon in NYC, all smart, successful business people who already have a podcast or are starting one. The number one comment or concern about their podcast was always audio quality. I’ll never knock anyone for wanting to put out quality content, but…

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WATCH READ I attended the VoiceCon VIP Dinner at Lafayette’s Restaurant in NYC to learn more about building Alexa Skills for Businesses and the Opportunity that exists for Data Driven Design to lead the charge. This is part of my conversation with Gary Vaynerchuk on the subject. Thanks for reading, and have a great day!…

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READ “Hey Alexa, how’s my web traffic?” This will be a question we’re all asking by 2020. In January of 2018, TechCrunch reported 39 million Americans (16% of the population) have a Smart Speaker (Amazon Echo, Google Home, Apple HomePod, etc.) While data shows that 66% use the devices for entertainment like playing music, telling jokes,…

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READ The proof is in the data. More than 57 million Americans listen to podcasts regularly. 67% of podcasts are consumed on a smartphone. It is clearly an effective way to market your business, as this is where users’ attention is. You know it. As a consumer, you can multitask. You can drive, workout, read, watch…

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