WATCH LISTEN READ I never know what clients are going to ask me about Search Engine Optimization, but inevitably, a couple times a year, someone asks me “what are those nicely tabbed six links to subpages under the homepage on Google Search Results?” The answer “Organic Sitelinks.” The inevitable follow up question: “can we control…

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READ I’ve written and talked a lot about Google My Business and how important it is to small business owners and digital marketers. In addition to acquiring and verifying your listing, and the benefits you get from it. we clearly have seen that Google wants businesses to be posting frequently on their verified listing page. See…

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READ Congratulations! You’re part of history. Welcome to the first ever “SEO WTF?” blog post. After 12 years of SEO work, I’m finally realizing that SEO is actually simple now. SEO Rule 1: Google is Confusing. SEO Rule 2: The DATA in Google Search Console is the only thing that matters. The result: My new…

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