WATCH READ So I’m 100% empathetic to all sides on this issue. The issue is, when a user Google’s a local business name, they don’t ALWAYS see that business on the map results. This doesn’t mean that the business is not on the map. Google controls map results based on several search factors. If you’re…
Read MoreREAD I think small business owners are amazing. They’re responsible for so many different things, and have achieve so much to have made a living and supported other families on their own blood, sweat and tears. They’re so amazing and achieving incredible things that sometimes they miss the simplest of simple things, like Google My…
Read MoreREAD We recently had a client ask us – “what are those sublinks under my main homepage link on Google after I search for my company’s name?” The context of this question, which we’ve been asked frequently over the years is always around wanting to “control” or “edit” them. Well, those are called Sitelinks, and…
Read MoreWATCH READ Why would you want to block some URLs from Google? Well, you know your website is powerful enough to have certain pages like client invoices, perhaps reports that you don’t want made public, or even pages that should be password protected but aren’t. Another reason may be sitelinks. These are the links that…
Read MoreWATCH READ So this one is super relevant to brand marketers for franchises or any kind of chain (restaurants, coffee shops, office supply stores, cell phone companies, retail stores) – any business with multiple business locations. If you’re frustrated with multiple business pages representing each store location of your brand, you can and should create…
Read MoreWATCH READ Rich Snippets are the lines of copy that show on Google Search Results pages after you make a search. Google is now showing 300-350 characters (basically 4-5 lines of copy) instead of 150 characters (1-2 lines of copy). Does your SEO Company Know What To Do About This? Don’t fret, it’s actually pretty…
Read MoreWATCH READ One of the easiest items to overlook or completely forget to implement when redesigning a website are 301 Redirects. What are 301 Redirects? Imagine a road detour. You know where you are supposed to go, but the roads are closed. Without the detour signs to re-route you, you’re kind of screwed. Well,…
Read MoreWATCH READ Such a common problem in the SEO Client Services Game is a lack of communication with the client about what’s really happening. Too many SEO Service Providers simply send a report every month and don’t communicate. This is the easy way out, and the quick way to recurring revenue for the provider, but…
Read MoreREAD Thanks to the Spring Hill Chamber of Commerce for having Kate Hickey and I as Keynote Presenters at the August 2017 Chamber Luncheon. We worked with three Spring Hill businesses on their social media strategy for three months leading up to the event, pro bono. The results were incredible. Thanks to Anette at Rhino…
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