WATCH READ People ask me all the time about Google Reviews. How do I generate positive customer reviews? Honestly, everyone is scared shitless of them, but they know they’re an important part of building out a strong digital presence. Well, there’s GREAT news for eCommerce merchants. If you don’t already have a Google Merchant Center…

Read More

WATCH READ Data Driven Daily Tip – September 7, 2017: When you search for products on Google these days, you’re seeing different types of search results. Like, when I search for “Detroit Tigers Hat” or “Nike Sunglasses” I see images like this among the contextual results… In order to get your products to show this way,…

Read More

WATCH READ Data Driven Daily Tip – August 17, 2017: I’ve just started talking about Google Shopping and writing about it. Google Shopping has become a critical tool for eCommerce merchants selling direct to consumers online. The first step in setting up a Google Shopping ad, or showing in the organic results for Google Shopping is…

Read More