Posts Tagged ‘Google Shopping’
What Is The Difference Between Google Adwords, Google Shopping and Social Media Advertising?
WATCH READ It’s sometimes hard to understand that the different aspects of the Google Search Engine results pages come from different areas. For example, when you search for products, those results are generated from Google Shopping feeds, in which you have to set up a Google Merchant Center account. Google Ads come from paid advertising…
Read MoreHow to Generate Positive Google Reviews
WATCH READ People ask me all the time about Google Reviews. How do I generate positive customer reviews? Honestly, everyone is scared shitless of them, but they know they’re an important part of building out a strong digital presence. Well, there’s GREAT news for eCommerce merchants. If you don’t already have a Google Merchant Center…
Read MoreData Driven Daily Tip: What Is Google Shopping?
WATCH READ Data Driven Daily Tip – September 7, 2017: When you search for products on Google these days, you’re seeing different types of search results. Like, when I search for “Detroit Tigers Hat” or “Nike Sunglasses” I see images like this among the contextual results… In order to get your products to show this way,…
Read MoreData Driven Daily Tip: Google Shopping Auction Insights Report
WATCH READ Data Driven Daily Tip – August 17, 2017: I’ve just started talking about Google Shopping and writing about it. Google Shopping has become a critical tool for eCommerce merchants selling direct to consumers online. The first step in setting up a Google Shopping ad, or showing in the organic results for Google Shopping is…
Read MoreData Driven Daily Tip: Google Shopping Is Returning Higher Percent On Ad Spend Than Search
WATCH READ Data Driven Daily Tip – August 13, 2017: I totally understand how hard it is sometimes to keep up with the changing atmosphere of Google Adwords. If you’re an eCommerce business selling direct to consumers online, Paid Search – specifically Google Adwords – has to be a huge part of your strategy. But, you…
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