Posts Tagged ‘Google Analytics’
How To Improve Mobile Website Conversions – What Is Relative Mobile Conversion Rate? – Data Driven Daily Tip 343
WATCH LISTEN READ Stats and Data are meaningless if there’s not a takeaway. We all love data, but can get easily caught up in it if there’s not a “next action” associated with it. This is why I love Google’s new metric, “Relative Mobile Conversion Rate.” It is simple, and it uses a percentage breakdown…
Read MoreGoogle Analytics: How To Filter Out Bot and Spider Traffic from Boardman Oregon – Data Driven Daily Tip 342
WATCH LISTEN READ So this was a super interesting one, that after using Google Analytics (well, practically living in it) for 12 years, that was new to me. The story goes that we had just inherited a new client (common for us) and were doing our initial data due diligence. We noticed a huge spike…
Read MoreWhat To Do When You Forget The Google Analytics Code From Your Old Website – Data Driven Daily Tip 307
WATCH LISTEN READ On a rare occasion, you may not have access to an old Google Analytics account, but you’re the one responsible for making sure that tracking code from the old website gets on the newly launched website. Or, you already launched the website and forgot. How do you go back and get your…
Read MoreHow To Enable Demographics and Interest Reports – Data Driven Daily Tip 304
WATCH LISTEN READ Attention Marketers and Small Business Owners – did you know you may be missing out on learning valuable information about your web users by not having your Demographics and Interest Reports Enabled? By just toggling one switch in Google Analytics that takes about three seconds, you can start to aggregate data on…
Read MoreHow to Import Your Google Analytics Conversions into Google Ads: Data Driven Daily Tip 302
WATCH LISTEN READ Digital Marketers, Small Business Owners and Web Developers, you may all be wondering the same thing (and based on the amount of questions, comments and feedback I get regarding Google Analytics and Google Ads, there’s a good chance you probably are) … Why aren’t my conversions showing in Google Ads? Specifically, they…
Read MoreHow To Free Up More Google Analytics Accounts When You Reach Your 100 Limit – Data Driven Daily Tip 300
WATCH LISTEN READ Data Driven Daily Tip 300 – Google Analytics Accounts are free with GSuite and with regular Gmail accounts. To activate yours, go to analytics.google.com and log in with your credentials. With your email account, you’ll get access to 100 different Google Analytics Accounts. But if you’re like me, those fill up fast.…
Read MoreAsk Data Driven Design: Ask Alexa How Your Web Traffic Is Doing
WATCH READ You may not be there mentally yet, but one day soon you will want to do everything via a smart speaker like Amazon’s Echo or Echo Dot. Less than a year ago, I attended a conference in Manhattan hosted by VaynerMedia called VoiceCon. Since then, I’ve purchased and delivered 50+ Alexa Enabled Devices…
Read MoreHow To Set Up Monthly Email Alerts In Google Analytics: Data Driven Daily Tip 287
WATCH LISTEN READ In this episode of the Data Driven Daily Tip, I get super passionate about Marketers and Small Business Owners getting into their Google Analytics accounts and understanding what’s happening with their web data to make data driven decisions. While I’ve put out plenty of content in the last few years about what…
Read MoreHow I Check My Google Analytics. And How You Should Too :)
WATCH LISTEN READ Data Drives Design. The Proof Is In The Data. Data Over Opinions. Stop wondering how your business is doing. Google Analytics is powerful stuff. Here’s how I get my Google Analytics, and how you should too. Spend 10-15 minutes (or 30) a month looking at Audience, Acquisition and Behavior reports. Thanks for…
Read MoreHow To Use Google Analytics "Try Searching For" New Feature
WATCH READ I’ve been huge on trying to get all small business owners and members of small marketing teams to use Google Analytics for 30 minutes a month to learn a core set of information about: 1. Who their web visitors are 2. How often they visit their website 3. How they find it 4.…
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