This video / podcast / Alexa Flash Briefing with my guy Will Acuff, co-founder of Corner To Corner, is a perfect example of how Small Business Owners and Marketers need to be creating multiple pieces of content out of one simple business conversation.

By watching this 23 minute video clip, you can see that the following pieces of content are being created by Will and I.

1. a blog for me
2. a vlog for me
3. a podcast for me
4. an Alexa Flash Briefing for Will

(none of the above using anything other than a laptop computer)

5. a podcast for Will
6. a blog for Will
7. a vlog for Will
8. a promotional video for Will

All small business owners stuck on what to talk about or how to create content for your business, take a page out of Will's book. Just jump on a Zoom Conference with another business owner you respect, and record it. 🙂

Thanks for reading, watching and listening, and have a great day!


Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via Podcasting, building Alexa Skills, SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. The part that he’s most passionate about is quantifying next marketing actions based on real data.

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