WATCH READ Specific Tactics for Fashion Brands to use to improve their website design and digital marketing net new customer acquisition. I spoke to the Nashville Fashion Alliance, and showed owners and marketers of several emerging fashion brands and small businesses the data relevant to fashion industry websites and digital marketing strategies. In doing my…

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READ This isn’t a “how to” blog. This is a straight up “tell you what to do” blog. Marketers (and when I say “marketers” I’m referring to everyone from Small Business Owners to CMOs – you need to KNOW your target audience. I’m not saying “understand” or “analyze and synthesize their every movement” and “use…

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WATCH LISTEN READ Hola mis amigos de negocios! Translation: Hello, my business friends. It’s true I’ve talked and written a lot about the data showing that Facebook Ads have a better CPM and Cost Per Click than LinkedIn for B2B Advertising. However, it’s important for your business to have a consistent LinkedIn presence, and even…

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