Data Driven Design
How To Create A Mailchimp Newsletter From A WordPress RSS Feed: Data Driven Daily Tip 281
WATCH LISTEN READ If your business wants to create a blog or news feed that users can subscribe to via email, this is the best way to do it. You’ll need the following: 1. A WordPress Website 2. A Ton of Content (blogs/news articles) 3. A Mailchimp account Many WordPress RSS plug-ins aren’t supported anymore,…
Read MoreHow To Create A Facebook Messenger Ad With A Chat Bot Reply: Data Driven Daily Tip 280
WATCH LISTEN READ Every business wants to run ads that work. Every marketer wants to generate sales or leads via ads. As such, my job is to constantly test and try various types of digital marketing tactics. I’ve run just about every different type of Facebook Ad that exists, five times over in the last…
Read MoreHow To Get Google Star Review To Show On SERP – Data Driven Daily Tip 279
WATCH LISTEN READ Why do star reviews show up in Google Search Engine Rankings? Not the ones on the right hand side of the page for Google My Business Profiles, but rather the ones in the main results. You may have noticed more often than not, star reviews show for Facebook Business Pages or for…
Read MoreHow To Change WordPress Author Name Publicly – Data Driven Daily Tip 278
WATCH LISTEN READ I get asked to look at a lot of different kinds of blogs, especially blogs that use WordPress. Having built and managed content on close to 500 WordPress sites over the last 12 years, I’ve seen close to “it all” when it comes to WordPress Content Management. But one thing I seem…
Read MoreWhat Are Google Organic Sitelinks? Data Driven Daily Tip 277
WATCH LISTEN READ I never know what clients are going to ask me about Search Engine Optimization, but inevitably, a couple times a year, someone asks me “what are those nicely tabbed six links to subpages under the homepage on Google Search Results?” The answer “Organic Sitelinks.” The inevitable follow up question: “can we control…
Read MoreIs Your Business Leveraging Pinterest? Data Driven Daily Tip 276
WATCH LISTEN READ The forgotten social media business platform, far and away, is Pinterest. We’ve seen some amazing data ourselves from clients’ Google Analytics accounts showing that Pinterest is a solid web traffic generation source for many different kinds of companies. But there is even more data out there that not only supports that, but…
Read MoreWhy All Businesses Need To Go Live On Facebook: Data Driven Daily Tip 275
WATCH LISTEN READ I get it, it’s an “extra thing to do,” or it’s “in the way” or you feel like you have to “look good on camera” or you don’t know what to say or you feel silly or don’t know how to hold the phone, or whatever, but the proof is in the…
Read MoreHow To Change The Permalink Settings in WordPress – Data Driven Daily Tip 274
WATCH LISTEN READ Hi WordPress Content Managers! If you’re a small business owner or member of a small marketing team that manages content on a WordPress website, than you’re who I’m referring to when I say “WordPress Content Managers.” Do you know about permalink settings in WordPress? These are the settings that make your URL…
Read MoreHow To Set Up Alexa – How To Set Up Your Amazon Echo: Data Driven Daily Tip 273
WATCH LISTEN READ I’ve blogged so much about Alexa For Business, Alexa Skills and Alexa Flash Briefing Skills lately – including How to Build Your Own Alexa Flash Briefing, that I sometimes forget the simple, simple basics, like helping Small Business Owners and Small Marketing Teams actually set up their Alexa Enabled Amazon Devices in…
Read MoreHow To Set Up Negative Keywords In Google Ads: Data Driven Daily Tip 272
WATCH LISTEN READ So let’s say your business is running Google Ads (formerly known as Google Adwords) as a layer to your digital marketing strategy. But let’s say you have a product that is a little more niche than most. Let’s say it’s a special lighting product for campers. Bear with me, this applies to…
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