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I get asked to look at a lot of different kinds of blogs, especially blogs that use WordPress. Having built and managed content on close to 500 WordPress sites over the last 12 years, I've seen close to "it all" when it comes to WordPress Content Management.

But one thing I seem to keep seeing lately is a lack of professionally displaying the author's name on posts. Specifically, I tend to see the WordPress username displayed as the author name.

There is an easy way to fix this / change it globally. Go to your WordPress Admin and click "Users" on the left hand side nav menu.

Then select the Author's name from the user list. Add a First Name and Last Name. Then update the user, then go back in and select "First Name Last Name" from the drop down that says "Display User Publicly As" --- and BOOM, you've fixed the problem globally.

Thanks for reading, watching and listening, and have a great day!

KEEP MARKETING!

Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. The part that he’s most passionate about is quantifying next marketing actions based on real data.

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