Pinterest has an advertising platform with the ability to run ads and sponsor pins, but the greatest and most powerful thing we've seen when analyzing web data on Pinterest is that simply being active on the platform drives traffic from your Pinterest page to your website.
We explain in this video taken during a Data Driven Academy Live Access Session - www.datadrivenacademy.org.
Thanks for reading, watching and listening, and have a great day!
Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. The part that he’s most passionate about is quantifying next marketing actions based on real data.