Posts Tagged ‘podcasts’
How To Grow Your Podcast Following- Shorten Your Episodes and Post Daily: Data Driven Daily Tip 262
WATCH LISTEN READ Are you frustrated with your podcast following? Not enough listens or downloads? Or are you a Small Business Owner or Marketer looking to increase your exposure? The proof is in the data. The best, easiest, simplest and most effective way to not only grow your podcast following but also save yourself time…
Read MorePodcast Advertising For Small Businesses Is Here – Data Driven Daily Tip 235
WATCH LISTEN READ I admit, I use hyperbole quite a bit, but I also religiously try to stick to the data, and the data is saying that nearly $770 million will be spent on podcast advertising by 2020, which suggests a massive trend towards user attention being on audio, podcasts, and Alexa-enabled devices, and there…
Read MoreHow To Promote And Monetize Your Business Podcast
READ Why does your business need a podcast? Let’s look at the data: I started my podcast exactly one year ago, yesterday, and I already have almost 5k total plays. That’s really without doing much active promotion. TechCrunch reports that one quarter of Americans listen to podcasts each month. 88% of 12-24 year olds…
Read MoreWhy You Need To Rework Your Podcast Strategy: Data Driven Daily Tip 185
WATCH LISTEN READ For months I was podcasting about once or twice a month, very long form, interview style. It was a good start, and gave me some stuff to talk about, however recently I decided to change my strategy to see if listenership improved. I increased frequency to basically daily, or at least 4-5…
Read MoreHow To Start A Podcast Today
READ The proof is in the data. More than 57 million Americans listen to podcasts regularly. 67% of podcasts are consumed on a smartphone. It is clearly an effective way to market your business, as this is where users’ attention is. You know it. As a consumer, you can multitask. You can drive, workout, read, watch…
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