Data Driven Daily Tip - September 8, 2017: We've been getting a lot of questions about Facebook Power Editor lately. In fact, at Data Driven Academy, we received several more. Facebook Power Editor is a pretty sweet tool, and in the video below I talk about it in general terms, specifically who should use it. It's definitely a tool for agencies running multiple ads, wanting to customize reports for clients and co-workers.

Brands can use it too, but small businesses running just a few ads or boosted posts per week can probably get away with regular ads manager.

More on Facebook Power Editor here.

Paul Hickey has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. The part that he’s most passionate about is quantifying next marketing actions based on real data.