Business
The Relentless Pursuit of Productivity
READ One year ago, I was commuting from Spring Hill to our rented office space in East Nashville. I was spending 2.5 hours in the car every day. Fighting. Traffic. And those were just they days that I wasn’t driving around various pockets of Nashville meeting with people. Now, the meetings and relationships I’ve built…
Read MoreYou Can Change Your "Normal"
READ This post is about two things that in my mind, have a lot in common; running a marathon and running a business. It’s true that both require patience, the ability to know when to pace yourself and when to all out sprint. But this is about more than that. It’s about human capabilities. I…
Read MoreHow To Build A Successful Client Services Business
READ Why take the projects nobody else wants? It’s not about being desperate or having dollar signs in your eyes, it’s about learning. There’s a reason that nobody else wants it, and 99% of the time it’s because it’s the hardest work, or takes the longest amount of time to achieve the desired outcome. If…
Read MoreCoffee Shop Tour 2018: Which Public Places Are The Best To Work At?
READ We own who we are at Data Driven Design. We’re a group of full-time senior level digital strategists, web designers, developers, marketers and custom software programmers who don’t have an office. That’s right, we don’t have an office. And I’m not saying we don’t have one of those fancy offices with craft beer on…
Read MoreHow To Get Alexa In Your Car, And What This Means For Marketers
READ I’ve recently gotten into building Alexa Skills. 22% of Americans now have an Alexa-enabled device; up from 1% a year ago. This according to information I picked up at VoiceCon, a one-day Voice Conference by VaynerMedia in Manhattan. 99% of Alexa users simply use it to play music, check the weather, ask what time…
Read MoreStrengthening the WordPress Digital Experience: WPEngine Acquires StudioPress
READ By now you probably know that we’re total web design geeks, who use WordPress, Shopify and other tools to build the most valuable websites possible for our clients, using data and analytics as a differentiator to provide maximum strategic value on all of our engagements. When we saw that a Theme Developer (StudioPress, led…
Read MoreGETTING READY FOR FALL & HOLIDAY eCOMMERCE
READ I’m excited to announce a partnership with the Nashville Fashion Alliance. Here’s what we’ll be covering! Here’s the Announcement from Nashville Fashion Alliance: Data Driven Design Workshop We know it’s hot, but it’s time to start thinking about fall and winter e-commerce sales! Paul Hickey of Data Driven Design is going to offer a…
Read MoreWhy We Are Your Beet Farmers
READ One thing I’ve thought a lot about lately is that we are not like most agencies. Typically, agencies fall into one of three categories: 1. Those that force their process on you. Even though you come in hoping to keep costs down but having a plan, it’s not good enough for them. You have…
Read MoreStay Sticky: A Concept I'm HUGE On
READ “Staying Sticky” means always giving others a reason to want to work with you AND never giving others a reason NOT to work with you. I’m huge on this concept. It’s not easy to understand how to do, or how to execute, but it starts with thinking about always providing the most value and…
Read MoreHow Ron Artest Punching An NBA Fan Changed The Trajectory Of My Career
LISTEN READ Great headline right? How Ron Artest Punching An NBA Fan Changed The Trajectory Of My Career. Yep, I had this awesome memory while sitting down recently for a talk with three really cool college sports marketing students that are interning with a professional sports league. Their VP gave me the opportunity to talk…
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