Business
WNBA Detroit Shock Sign 7'6" Center From Iceland
READ I’ll never forget this day as long as I live. I’ll never again get April Fools’d the way that it happened to me, clear as day, in 2004. I was the newly minted Director of Public Relations for the 2003 WNBA Champion Detroit Shock. Just 22 years old. Working my ass off for the…
Read MoreSupporting Scrappy CEOs and Entrepreneurs and Side Hustles
WATCH READ Recently, my team and I went in to a client location and met with their entire sales team, conducting a video shoot with each individual member for the purpose of extracting real humanized content that would then be edited into :30 – :90 segments for deployment on social media, primarily Facebook and…
Read MoreWhy I'm Heading To VoiceCon And Pumped About It
READ Ask anyone I’ve ever worked super closely with, and they’ll likely agree that I’m not one to waste time going to conferences. Conferences are usually productivity killers. Not workshops or webinars, that take 1-2 hours out of your day, but freaking conferences – that take multiple days and nights out of your week. But…
Read MoreChanging The World Through Entrepreneurship: Podcast Episode 41 with Will Acuff
WATCH LISTEN READ I know what you’re thinking – another “entrepreneurship program, huh?” How can entrepreneurship be taught in a classroom? But this isn’t at all what you’re thinking. Corner To Corner is an organization that is bringing the Nashville community together, and working to enhance already thriving “side hustles” and turn them into…
Read MoreBusiness Is Personal: Case Study #1 Social Media Law Class
WATCH READ I don’t care what anyone says. Business is Personal. It’s ALL personal. And that’s not a bad thing, that’s a GREAT thing! Case in point, our new friend Thallen Brassel, attorney of counsel at Nelson Mullins, and founder of Lady Lunch Club, will be holding a Social Media Law class as part of…
Read MoreHow Do You Treat The People You Pay? (vs. the ones that pay you?)
READ I’ve been fortunate enough to connect with some amazing business leaders via social media. Not the fancy ones on Shark Tank or anything, but real, in-the-trenches business builders and leaders, who know exactly how to communicate with their people. Cy Wakeman encourages leaders to “Call People To Greatness” in spite of their circumstances and…
Read MoreWebsite Content Management Tip: The Wayback Machine
WATCH READ Take it back, take it way back, take it way, way back! Many of you are responsible for updating your website’s content in platforms like WordPress, Shopify, Drupal, Sitefinity, Sitecore or some other content management system. Chances are, you’ve also needed to go back to an older version of your website to…
Read MoreWhy “Crushing It!” by Gary Vaynerchuk is different.
READ For a few short hours, I was constantly overwhelmed with the contradictory feeling… This book is so good that I can’t wait to put it down. If you’re like me you get it. Every single freaking word makes so much sense that you just want to shut it and get back to work. In…
Read MoreBuilding A Virtual Workplace: WHAT?! YOU’RE MOVING TO SPAIN?!
WATCH READ WHAT? YOU’RE MOVING TO SPAIN?! This is what I expect everyone’s reaction to be, which is probably why I haven’t told many of you face-to-face yet. Let’s be honest, it’s completely knocking the needle on the record player of our typical conversation about the status of your project or business goals. It’s not…
Read MoreWhat's a time you failed, and what did you learn from it?
WATCH READ A friend of mine recently wrote… “It really sucks to fail, no one likes it… But Being afraid of failure is like being afraid of air. People who are afraid to take a chance won’t ever really breathe easy.” …then, asked me to comment about a “failure” of mine. Thanks Emily. 🙂 I’m…
Read More