READ You may or may not realize it, but 90% of my blog posts are literally answering questions from clients. Here’s one I’ve received several times over the years, and got again recently. Client: “Video question for you … is it better to use Vimeo or YouTube to host our videos? I heard a rumor…

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WATCH READ Yo, so a lot of my content is highly geeky. Like web development, WordPress, tracking pixels, analytics tips, tagging, heatmapping, analyzing data, UI design, etc. This one is super simple – how to set up business email. Honestly, it comes from a great place. I want business owners to succeed. I am a…

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READ Music has always been HUGE to me. At age 6, I was introduced to Run-DMC by my cousin Pat in Philly. Done. I was hooked on hip-hop. The Raising Hell album was dubbed on a tape that I broke by listening to it 1k+ times on my Walkman. If Spotify existed back then, I…

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READ I think it’s important for all businesses to take a step back and reflect on why they do what they do. What’s their story? Not to be fancy, but to identify how your business truly provides value to your customers. How do you do it better than your competition? What is your differentiator? Data…

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READ One of the most common mistakes made by business owners or CEOs regarding their company’s website, is the misuse of Live Chat functionality. In going through a website redesign, improvement or revamp process, they think of websites that they like, appreciate or want to emulate in some way. Oftentimes this is a good exercise,…

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READ “Hey Alexa, how’s my web traffic?” This will be a question we’re all asking by 2020. In January of 2018, TechCrunch reported 39 million Americans (16% of the population) have a Smart Speaker (Amazon Echo, Google Home, Apple HomePod, etc.) While data shows that 66% use the devices for entertainment like playing music, telling jokes,…

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