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Data Driven Design

Post On Your LinkedIn Business Page Every Day: Data Driven Daily Tip 261

By Paul Hickey | February 5, 2019 | 0

WATCH LISTEN READ When most marketers and small business owners think of posting on LinkedIn, they think of posting on their own personal profile, which makes sense. Personal LinkedIn Profiles are easy to increase visibility with, as you can simply invite anyone to connect with you. Then, when making posts, you’re able to gain a lot…

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The Proof Is In The Data – Post On Google My Business Every Day: Data Driven Daily Tip 260

By Paul Hickey | February 4, 2019 | 0

WATCH LISTEN READ As a digital strategist and marketer, I’m not ever an advocate for one particular platform. I’m simply an advocate for what works. Hence, data over opinions. Additionally, nothing I recommend have I not also done myself. Case in point, posting on Google My Business. After posting on Google My Business for 10…

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How to Monetize Your Blog: Intro To Google AdSense: Data Driven Daily Tip 259

By Paul Hickey | February 1, 2019 | 0

WATCH LISTEN READ If you follow my blog at all, you know that I typically talk about ways to generate web traffic via ranking high on Google, best SEO practices, and even social media content creation and advertising. I even get into tracking data via Google Analytics, Google Tag Manager, and digging into Google Search…

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How To Create And Deploy Instagram Story Swipe Up Ads: Data Driven Daily Tip 258

By Paul Hickey | January 31, 2019 | 0

WATCH LISTEN READ The data says that Instagram Stories are where your consumers and clients attention are. Regardless of your target persona, audiences are flooding to Instagram, and if you’re not posting to your Story, you’re barely visible on the platform. The metrics I’ve tested to gain this knowledge are: Story Views vs. Profile Views…

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Facebook Ads Tip: How To Narrow Your Audience In A Facebook Ad (and why you'd want to) – Data Driven Daily Tip 257

By Paul Hickey | January 30, 2019 | 0

WATCH LISTEN READ Facebook Ads Tip: How To Narrow Your Audience In A Facebook Ad (and why you’d want to) – Data Driven Daily Tip 257 I’ve been using Facebook Ads SUPER ACTIVELY since 2016. I mean, I’ve run every single kind of Facebook Ad known to man or woman, and I continue to be…

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Google Domains Tip: How To Forward A Domain Name And Why You’d Want To: Data Driven Daily Tip 256

By Paul Hickey | January 29, 2019 | 0

WATCH LISTEN READ As you can imagine, having built and launched websites for more than 12 years, I’ve come across all kinds of domain name registrars and web hosting companies. One of the newest ones that I’ve come across, and seems to be more and more popular, is Google Domains. My understanding is that it’s…

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How To Use Google Analytics Over Optimize To A/B Test Your Website: Data Driven Daily Tip 255

By Paul Hickey | January 28, 2019 | 0

WATCH LISTEN READ Now, WHY would you want to use Google Analytics, instead of Google Optimize? I’ve blogged and vlogged a lot about Google Optimize and have used it a ton for both Data Driven Design and our clients, and it is an amazing A/B testing tool. But Optimize is meant for true “experiments” like…

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How To Redirect Your Users To A Custom URL In Your Membership Website Using Memberpress – Data Driven Daily Tip 254

By Paul Hickey | January 24, 2019 | 0

WATCH LISTEN READ I’ve been building a lot of Membership websites for clients over the last couple of years, mainly using WordPress and exploring the best membership plug-in options, which I’ve documented here… My number one choice is MemberPress. As such, I wanted to show you real quick how to set things up to have…

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How To Track YouTube Views On Your Website With The Facebook Pixel – Data Driven Daily Tip 253

By Paul Hickey | January 23, 2019 | 0

WATCH LISTEN READ I’ve blogged a lot about the Facebook Tracking Pixel, and posted dozens of videos about Facebook Ads, and now I’m starting to get follow up questions from the Data Driven Daily Tip community. I love it. This is another Data Driven Daily “Follow-Up Tip” courtesy of @Tarek Sidani. His question is here,…

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What You Need To Know About Stripe Transactions In MemberPress – Data Driven Daily Tip 252

By Paul Hickey | January 22, 2019 | 0

WATCH LISTEN READ The thing I absolutely love about building Membership Websites using WordPress is that any subject matter expert can build their own business. For example, you may be the #1 aficionado on comic books, baseball cards, fitness supplements, or things to do on Thursday nights in small rural towns. Or, you may have…

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