Posts by Paul Hickey
Data Driven Daily Tip: WordPress Website Hosting
WATCH READ Are you curious about the difference between Managed WordPress Web hosting and cPANEL hosting? How about GoDaddy vs. WP Engine? Check it out. Paul Hickey has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and…
Read MoreData Driven Daily Tip: How To Create A Second Facebook Business Manager Account
WATCH READ I got asked an interesting question in a recent Data Driven Academy class – “how do I create a SECOND Facebook Business Manager Account” – here’s the not-so-secret sauce. Paul Hickey has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics…
Read MoreData Driven Daily Tip: What is the Facebook Tracking Pixel?
WATCH READ What is the Facebook Tracking Pixel? What does it do exactly and why should you need it if you’re a marketing director, VP or CMO. Paul Hickey has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build…
Read MoreData Driven Daily Tip: Domain Forwarding For SEO
WATCH READ So let me tell you about a little experience I had recently. Silly me. A client wanted to get rid of an old domain name as part of a website resign, and simply forward it over to another URL on a different site that they own. The business purpose made sense, they simply…
Read MoreData Driven Daily Tip: Don't Overthink It
WATCH READ Data Driven Daily Tip – September 28, 2017: Believe me, as a Digital Strategist and Web Designer/Developer, I totally know how hard it can be to get sidetracked and make a ton of pit stops on the way to actually building quality work product. Especially digging into Data, it’s so easy to lead…
Read MoreData Driven Daily Tip: Data Drives Design
WATCH READ Data Driven Daily Tip – September 27, 2017: We often get asked, “why would you use data from a previous website to inform design decisions for a new website?” While business goals change, valuable data from your actual audience can go a long way in future conversion optimization. Check it. User Experience and…
Read MoreData Driven Daily Tip: Third and Final SSL Reminder
WATCH READ Data Driven Daily Tip – September 25, 2017: Happy October! If you’re a Data Driven Design hosting client, you have SSL and you’re good to go. If you’re not – we hope you’re secure! Let us know if you need help. Why do you need SSL? Well, we received the below notice from Google…
Read MoreData Driven Design Doodle Contest Winners Announced!
WATCH READ One of the more fun things we’ve done recently as a team was support Girls To The Moon, an organization that “launches confident girls” to be their best selves, impact their communities and create a more inclusive culture. The #GTTM17 Campference was a smashing success, and we were there as a sponsor, conducting…
Read MoreData Driven Daily SEO Tip: Moz Open Site Explorer
WATCH READ Data Driven Daily SEO Tip – September 20, 2017: How do you competitors build up their web traffic? There are several ways to acquire data on how many backlinks you and your competitors have. One great way is to use the free Moz Open Site Explorer Tool. Just visit Moz.com and click the…
Read MoreData Driven Daily Tip: The Truth Behind The Google Adwords Grant
WATCH READ You may have heard that Google Adwords gives away $10k per month in advertising credit to Non-Profit Organizations. Is this really true? Well, yes, it is, but there are some very unfortunately limitations to it. As you’ll see in the video below, I break down the fact that while Google gives non-profits the…
Read More