READ Music has always been HUGE to me. At age 6, I was introduced to Run-DMC by my cousin Pat in Philly. Done. I was hooked on hip-hop. The Raising Hell album was dubbed on a tape that I broke by listening to it 1k+ times on my Walkman. If Spotify existed back then, I…

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WATCH         READ Recently our team has been talking to a lot of clients about “their why” – see Simon Sinek, etc. Clients have wanted to start with their “why,” ask their employees about their “why,” and really dig in from that core in order to tell the story behind their brand.…

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Listen Read Paul Hickey talks about the Audience Crossover concept, using Hip Hop artists as an example that businesses should emulate. This helps with Search Engine Optimization. Thanks for reading / watching – and have a great day! Paul Hickey has created and grown businesses via digital strategy and internet marketing for more than 10…

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