Posts Tagged ‘Google Ads’
How To Link Google Ads to Google Analytics and Why You Need To: Data Driven Daily Tip 213
WATCH LISTEN READ You may be frustrated by past Google Adwords Campaigns not working. It could be because you were missing a tiny yet critical element – linking your Google Adwords Campaigns with Google Analytics. Now that Adwords has changed to Google Ads, it’s become even more critical that this step get done for any…
Read MoreHow To Set Proper Location Targets & Exclude Locations In New Google Ads: Data Driven Daily Tip #211
WATCH LISTEN READ It’s super frustrating to run Google Ads, spending your time and hard earned money as a small business owner or emerging brand marketer only to find that most of your traffic is coming from the absolutely wrong Geo-Location. Are you paying for clicks that will definitely not benefit you? Targeting Your Geolocation…
Read MoreWTF Google? More Reminder Emails About The Same Stuff? Digital Marketing Help
WATCH READ Nobody likes a clogged email inbox. In fact, it kind of takes a long time for even the most efficient people to organize their emails, let alone reply to all of them in a timely manner, but I digress. The point here is, our friendly neighborhood Googlers continue to clog our email inboxes.…
Read MoreATTN Marketing Directors: Should Your Business Consider Gmail Ads?
READ I remember fondly the technology of 2003. Google Adwords didn’t really exist yet, Facebook wasn’t really a huge thing, MySpace kind of was, and there definitely was no Twitter, Instagram, SnapChat or LinkedIn. I mean, I like things now, WAY BETTER, but having just graduated from college and needing a way for all 15…
Read MoreWhat Are Google Beacons And Why Did My Business Randomly Get One?
READ I got an email the other day from one of our clients asking me what the heck a Google Beacon is and if I knew anything about why they received one on the mail randomly. All I know is, we run Google Adwords Express Campaigns for them, also known as Smart Campaigns for Small…
Read MoreGoogle Adwords To Become "Google Ads" – What Does This Mean For Marketers?
WATCH READ Good for Google. They’re rebranding Google Adwords to “Google Ads,” but it doesn’t seem to just be an aesthetic rebrand. It appears that it will actually mean something to marketers and digital strategy practitioners and everyone from CMOs to Small Business Owners. The announcement on the rebrand is here, and the announcement on…
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