Whether you realize it now, or realize it years from now, your business needs an Alexa Skill. If not to reach your target audience, then to do business more efficiently and improve operations.
A year or so ago I found a tool called "Storyline." It promised building Custom Alexa Skills without coding. It didn't work.
In the last year, it has rebranded to Voiceflow and now works like a charm. Other Data Driven Daily Tips show how to use Voiceflow to create and test your Alexa Skill.
But when it came down to actually publishing the skill live to the Alexa Skill Store, I still wasn't ready to throw a party. But it worked, and now I am not only throwing parties, but I'm challenging myself to build at least one new Alexa Skill for business per week.
Thanks for reading, watching and listening, and have a great day!
Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and grow the audience and revenue of businesses via Podcasting, building Alexa Skills, SEO/Blogging, Google Adwords, Bing Ads, Facebook and Instagram Ads, Social Media Content Marketing and Email Marketing. The part that he’s most passionate about is quantifying next marketing actions based on real data.