Social Media Marketing
How Should My Business Use TikTok?
WATCH LISTEN READ During one of our weekly Data Driven Q and A sessions with partners and clients, Gaye Lynn Wilson, VP of National Pro Fastpitch, asked a great question – how should our business leverage TikTok to promote an upcoming event? In this case the event she was referencing is the 2019 NPF Draft,…
Read MoreI Just Started My Facebook Business Page – What Should I Do Next?
WATCH READ We have had some great questions come in from viewers and readers. One of them that is super relevant to all Small Business Owners and Small Marketing Teams is: I just started my Facebook Business Page – what’s next? Should I start boosting posts or running ads right away? The answer is in…
Read MoreWhy Can't I Update My Facebook Page Through The App After Adding It To Facebook Business Manager
WATCH READ Many marketers have complained to me that after setting up their Facebook Business Page through Facebook Business Manager, they can no longer update their page via the Facebook Application on their mobile device. I know why, and this video explains it, and how to fix it. This post also walks you through it.…
Read MorePodcast Episode 152: Instagram Marketing For Business
Listen Read In this special podcast, I talk about a couple key features that any size business should be aware of from an Instagram Content Marketing standpoint. The audio is taken from my (every Monday at 9 a.m. ET) Instagram Live Q and A and my (every Monday at 9:15 a.m. ET) Facebook Live Q…
Read MoreHow To Not Be Salesy In Your Business Facebook Posts
WATCH READ Building A Solid Organic Content Strategy For Your Business. One of the biggest problems we see in Businesses posting on Facebook, and Small Businesses can be just as guilty as large corporations, is being way too salesy in their content. Don’t just post pictures of your products on Facebook. Don’t just post coupon…
Read MoreWhat's The Difference Between a Facebook Boosted Post and a Facebook Ad?
WATCH READ One of the most common questions I get in one-on-one situations with prospective clients and long term clients alike is – what is the difference between a Facebook Boosted Post and a Facebook Ad? Can’t I just boost a post, since it’s way easier and simpler, than running an actual ad? The answer…
Read MorePodcast Episode 150: Three Critical “Facebook Marketing For Business” Questions Answered
Listen Read Welcome to Season 3 of Data Driven Tips! We kickoff with overall episode 150, where I share three solid audio clips from either Facebook Live / Instagram Live Question and Answer Sessions with my audience, or Live Access Sessions for Members of the Data Driven Academy. Question 1: What’s the difference between Facebook…
Read MoreHow To Grow Your Business Instagram Following
WATCH READ We’ve tried growing our Instagram following for the last two and a half years, and I feel like we’ve tried everything. Two years ago, posting every day with 10-15 hashtags relevant to your business really worked. It increased visibility in the Instagram search, and allowed new people to find your site and follow…
Read MoreHow To Animate Your Facebook Posts: Boost A Post And Animate It – No Software Needed
WATCH READ Small Business Owners and Small Marketing Teams – there is now a way to animate your Facebook posts with no software needed. We already new the proof was in the data – your business should be posting 3-5 times per day on your Facebook Business Page, but now there is an even better…
Read MoreHow To Create A Facebook Messenger Ad With A Chat Bot Reply: Data Driven Daily Tip 280
WATCH LISTEN READ Every business wants to run ads that work. Every marketer wants to generate sales or leads via ads. As such, my job is to constantly test and try various types of digital marketing tactics. I’ve run just about every different type of Facebook Ad that exists, five times over in the last…
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