WATCH READ Small Business Owners and Marketers, did you know you can actually call Google? There once was a time when you couldn’t but the world’s top search engine has actually made itself pretty accessible. I believe this is due to the fact that Google has become extremely self-aware to the following: – People are…

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WATCH READ In Digital Marketing, not every channel, tactic, ad, keyword or strategy is going to work or play out the way you had expected. But don’t let the Macro effect the decision too much. The Micro my have some insights to help you moving forward. Dig Deeper before making your decisions. Paul Hickey has…

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READ Digital Uncorked. I had no idea I was going to be part of the inaugural Digital Uncorked. The team at VaynerExperience is top notch. While consuming a ton of Gary Vee’s content over the last year – content that has gotten me through 24-hour work days with 30-minute naps on the couch – I’ve…

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WATCH READ Are you curious about the difference between Managed WordPress Web hosting and cPANEL hosting? How about GoDaddy vs. WP Engine? Check it out. Paul Hickey has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build websites and…

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WATCH READ What is the Facebook Tracking Pixel? What does it do exactly and why should you need it if you’re a marketing director, VP or CMO. Paul Hickey has created and grown businesses via digital strategy and internet marketing for more than 10 years. His sweet spot is using analytics to design and build…

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WATCH READ So let me tell you about a little experience I had recently. Silly me. A client wanted to get rid of an old domain name as part of a website resign, and simply forward it over to another URL on a different site that they own. The business purpose made sense, they simply…

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WATCH READ Data Driven Daily Tip – September 28, 2017: Believe me, as a Digital Strategist and Web Designer/Developer, I totally know how hard it can be to get sidetracked and make a ton of pit stops on the way to actually building quality work product. Especially digging into Data, it’s so easy to lead…

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WATCH READ Data Driven Daily Tip – September 27, 2017: We often get asked, “why would you use data from a previous website to inform design decisions for a new website?” While business goals change, valuable data from your actual audience can go a long way in future conversion optimization. Check it. User Experience and…

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WATCH READ Data Driven Daily Tip – September 25, 2017: Happy October! If you’re a Data Driven Design hosting client, you have SSL and you’re good to go. If you’re not – we hope you’re secure! Let us know if you need help. Why do you need SSL? Well, we received the below notice from Google…

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