Posts by Paul Hickey
Podcast Episode 216: Business Use Cases For Alexa Skills and Alexa For Business – Sales Training
Listen Read Do you know what Alexa For Business is? Do you know what a custom Alexa Skill is? You probably only think of Alexa for playing music at home or playing games, but you need to think of it for your business. Specifically, how you can train your large sales force using a custom…
Read MorePodcast Episode 215: How To Create An Alexa Flash Briefing Skill Using Anchor.fm RSS Feed
Listen Read This is the fully detailed, step-by-step version of Episode 214. Starting from nothing, in Segment 1, I show you how to create a Gmail account. In Segment 2, I show you how to use that Gmail account to create an Anchor.fm account, then create your podcast, your first episode, and get your podcast published…
Read MorePodcast Episode 213: What Is An MVP?
Listen Read In this special edition of the Data Driven Daily Tip Podcast, I talk through an important concept that all business owners and entrepreneurs need to fully understand – the Minimum Viable Product. The tendency when building a software application or even a website, is to try to include everything all at once. To…
Read MorePodcast Episode 212: Why Web Design and Alexa Skills?
Listen Read My reflections on why we’re building Alexa Skills at Data Driven Design. Thanks for reading, watching and listening, and have a great day! KEEP MARKETING! Paul Hickey, Founder / CEO / Lead Strategist at Data Driven Design, LLC has created and grown businesses via digital strategy and internet marketing for more than 10 years. His…
Read MorePodcast Episode 153: LinkedIn Marketing For Small Businesses – Questions Answered
Listen Read What exactly is the difference between posting on your LinkedIn Company Page and your LinkedIn Personal Profile? Do small business owners need to do both? In this special podcast, I talk about a couple key features that any size business should be aware of from a LinkedIn Content Marketing standpoint. The audio is…
Read MorePodcast Episode 152: Instagram Marketing For Business
Listen Read In this special podcast, I talk about a couple key features that any size business should be aware of from an Instagram Content Marketing standpoint. The audio is taken from my (every Monday at 9 a.m. ET) Instagram Live Q and A and my (every Monday at 9:15 a.m. ET) Facebook Live Q…
Read MorePodcast Episode 150: Three Critical “Facebook Marketing For Business” Questions Answered
Listen Read Welcome to Season 3 of Data Driven Tips! We kickoff with overall episode 150, where I share three solid audio clips from either Facebook Live / Instagram Live Question and Answer Sessions with my audience, or Live Access Sessions for Members of the Data Driven Academy. Question 1: What’s the difference between Facebook…
Read MoreGoogle Tools That Increase Productivity (Small Business Injury Prevention)
Listen READ World class athletes stretch their muscles all the time. It’s super time-consuming, sometimes painful, and always annoying, but stretching is not just for show, it’s for incredibly important maintenance, recovery and injury prevention. I always maintain that sports and business have unlimited parallels. The small business parallel to stretching for athletes, is for…
Read MorePodcast Episode 31: Content For SEO
Listen Read Is Keyword Ranking really as important as you think it is? This episode talks about why the actions and formula behind driving Keyword rankings are way more important to driving business than the Keyword rankings themselves. You have a business for a reason, let\u2019s focus on that! Thanks for reading, watching and listening,…
Read MorePodcast Episode 27: How To Track Effectiveness of Marketing Campaigns
Listen Watch Read Paul Hickey talks at Red Letter Day 2017 about how to track effectiveness of your digital marketing campaigns by first planning and setting up goals in Google Analytics. Thanks for reading / watching – and have a great day! Paul Hickey has created and grown businesses via digital strategy and internet marketing…
Read More