Posts Tagged ‘Business Development’
The Importance of Building a Brand: Whoever is Closest to the Customer Always Wins
WATCH READ You know how people say “If you want to be successful, surround yourself with successful people?” You’ve probably also heard the one “If you could have dinner with anyone, dead or alive, who would it be?” Okay, and if you haven’t heard either of those, than surely you know this one – “Just…
Read MoreFocus On What You Can Control
READ Take it from a die hard sports fan – almost everything in the universe is outside of your control. This is why I don’t follow politics, or even watch the nightly news – EVER. I’m a highly competitive dude, and if I let my mind stray off into things that I can’t control, I’m…
Read MoreIntegrating Digital with Traditional: Capturing Audience Attention
READ I’m always fascinated with how brands spend their marketing dollars. Like many marketers my age and older, I come from a very mixed world in many ways, considering I started my career in public relations for a professional sports organization, then quickly moved into community relations, where I empowered our corporate marketing department to…
Read MoreLearning Business From Barry Sanders
READ In the summer of 1991, as I was heading into Fifth Grade in a new elementary school after a cross-town move, I found myself with a across-the-street neighbor. A man in his early 20s who was quite extraordinary, but thought of himself as just an ordinary Joe. He happened to be the best young…
Read MorePodcast Episode Episode 4: Do You Really Want To Grow Your Business?
Listen Read I’m in client services, so I see and hear it all. I’ve worked for agencies, with agencies and directly with clients. I’ve worked with salespeople, business development people, project managers, account managers, VPs, CMOs, COOs, CEOs, owners – all of ’em. I have nothing but respect for every one of these roles, but…
Read More