READ The proof is in the data. More than 57 million Americans listen to podcasts regularly. 67% of podcasts are consumed on a smartphone. It is clearly an effective way to market your business, as this is where users’ attention is. You know it. As a consumer, you can multitask. You can drive, workout, read, watch…

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READ A while back I set out on a mission to implement a content strategy. To me, it is simple – “start doing exactly what you’re advising your clients to do.” Time after time I’d hear myself tell our clients – “you need to research what types of content your target audience is connecting with,…

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