WATCH READ All Small Business Owners and Digital Marketers need to know about this one. Facebook has improved their stories feature. Facebook has added the ability to add a URL to your Facebook Story Frames. To do this, make a regular post, and also check the box to add it to your story. When you…

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WATCH READ How to Add Negative Keywords in Google Ads. Go to Campaigns, then Keywords, Then Negative Keywords. Add any broad match or phrase match terms that you NEVER want your ads to show for when users query those terms. This will prevent your ad from being show for searches where users are likely seeking…

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WATCH READ When Blogging and Creating Content, Don’t Overthink It. Stay true to yourself and what you want to be creating content about, even if that is constantly changing or fluid. Just put it out there, period. Thanks for reading, watching and listening, and have a great day! KEEP MARKETING! Paul Hickey, Founder / CEO…

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WATCH READ How Important Should Google My Business Be To Your Social Media Strategy? Google My Business should be a much bigger part of your social media strategy. Right now, I’d venture to guess that your business may not even know if it has a verified profile. You need to verify your profile, and start…

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