The work

Data in. Results out.

25 years of sports decisions made with data — for an NBA and WNBA franchise, a fantasy game, a varsity program and the card-market products we run every day.

Sports cards · 2020 – now

Hobby Flipper

Analytics product · Laravel web app

+1,279%ROI on a single raw-to-grade play it surfaced
1,000sof cards ranked by ROI
6decision tools in one app

hobbyflipper.com ↗

A card-market tool that tells you the play, not just the price.

The question: Price guides hand collectors tens of millions of comps and leave the decision to them. Most of those cards never make anyone money.
The data: Real eBay closing data on a hand-curated set of the top cards for the top players, plus graded-population data.
The result: Six decision screens — Movements, Raw-to-Grade upside, Top Sellers, Sale Timing, Flipper Rankings and Portfolio Sell Alerts — that rank cards by ROI and say what to buy, grade and sell.

Franchises · 2001 – 2007

Detroit Pistons & WNBA Detroit Shock

Palace Sports & Entertainment · Basketball ops, media relations, community relations

$500K+raised by the Pistons-Palace Foundation auction program he managed
$100K+a year from Bowling For Kids
2003WNBA champions — traveled as the Shock's media contact
2004NBA champions — Pistons PR and courtside data scorecrew
2006WNBA champions — Shock courtside data scorecrew

Six seasons inside an NBA and WNBA franchise — where the data habit started.

The question: A pro franchise runs on numbers every night: box scores to the league, scouting and draft prep, tickets, sponsors and community impact.
The data: Live game data scored courtside for NBA.com and WNBA.com, scouting and draft-prep work with Basketball Operations, statistical media notes and ticket and fundraising results.
The result: Worked with Basketball Operations on scouting, draft prep and daily operations; scored games on the gamenight scorecrew; ran Detroit Shock media relations through the 2003 WNBA championship era as Bill Laimbeer's spokesperson; and as Pistons Assistant Director of Community Relations built Bowling For Kids ($100K+ a year) and a silent auction program that raised $500K+.

Sports cards · 2006 – now

NoOffseason.com

Premium member platform · WordPress + custom plugins

20years running — since April 2006
6grading companies routed through one service
~200member cards a month through the grading service

nooffseason.com ↗

From a fantasy football publication to a data-driven sports card company.

The question: Collectors lose money ripping wax and chasing breaks. They need a repeatable way to buy, grade and sell the right cards at the right time.
The data: Proprietary Formula Rankings, a Card Analyzer & Predictor tool, grading-outcome data across PSA, BGS, SGC, CGC and more.
The result: A premium membership with rankings, grading dashboard, a grading-submission service, Sports Card School and a members-only podcast — with Hobby Flipper included.

Fantasy sports · 2010 – 2012

IMPACT Wrestling Fantasy Game

Fantasy game · Creator & project manager

30,000players over a single year
2seasons, 2010 – 2012

A fantasy game that brought a wrestling brand into the fantasy sports world.

The question: IMPACT Wrestling (TNA Entertainment) wanted a foothold with the fantasy sports audience.
The data: The fantasy sports playbook — rosters, scoring and standings — applied to a weekly wrestling product.
The result: Paul created and pitched the game to TNA President Dixie Carter and the executive team, managed the build, and served as media spokesperson — including national interviews on Sirius/XM Radio.

Sports cards · Content network

Sports Card Strategy Show

Media · Shows + investment report

11strategy shows across the network
1investment report

sportscardstrategy.com ↗

A content network that teaches collectors to decide with data.

The question: Hobby content is mostly hype and pack-opening. Collectors who want to make money need strategy.
The data: Every episode is built on the same rankings and sales data that power NoOffseason and Hobby Flipper.
The result: The Sports Card Strategy Show plus sport-specific shows — basketball, football, baseball, soccer, F1, UFC, golf, hockey, wrestling and more — and the Sports Card Investment Report.

Basketball · 2026 – 27 season

Ravenwood Analytics

Custom basketball analytics platform · Ravenwood High School varsity

11coaching screens in one platform
3session types tracked: games, scrimmages, practices
1card per player with his map, focus and goals

A program's Hudl stats and film, turned into action items for every player.

The question: Like most high school staffs, Ravenwood had the film and the box score in Hudl but no fast way to turn them into what each player should work on and what the team should fix next.
The data: Hudl shot charts and film, possession tags (by voice or tap), courtside play calls logged during games, rebounding charting and practice sessions, all tied to the roster.
The result: Built by Paul as assistant varsity coach: green-light shot maps by zone, shot standards and points per shot, voice-driven film tagging, a courtside play-call log synced to film, rebounding roles and a Hit Board, scouting reports, and player cards with private sign-in. Insights go out only after coach approval, and each one has to carry an action.

Ready?

Bring us the need. We'll bring the data driven decisions.

Sports card & hobby, fantasy sports, or a basketball program that wants better results. Tell us what you're building.

Start a project See the work