Search Engine Optimization
Web Design and Digital Marketing DIY
WATCH READ Ever hear the phrase – “you should try to put yourself OUT OF BUSINESS every day?” As an entrepreneur, it’s one that resonates with me big time. As a super small digital agency proven capable of working on the largest of large projects that any big agency does, it’s a concept that doesn’t…
Read MoreTrue Data Driven Web Design
READ To me, nothing beats the feeling of launching a new website. When you point that A Record, watch the propagation across the internet, and see that new page resolve when you refresh your browser on all of your devices. Ahhhhhhhhhh. The new website. No matter how many pages or how much web traffic a…
Read MoreHow To Really Tell Where You Rank Organically On Google
WATCH READ Several years ago, Google starting hiding most organic keyword data under “not provided” in Google Analytics. If you go into Google Analytics and go to Acquisition, Channels, Organic Search, you will see that 98% of your keyword data will show under “not provided.” The way to get around this is to link Analytics…
Read MoreSEO Tip: Rich Snippets Are Longer – Does Your SEO Company Know What To Do?
WATCH READ Rich Snippets are the lines of copy that show on Google Search Results pages after you make a search. Google is now showing 300-350 characters (basically 4-5 lines of copy) instead of 150 characters (1-2 lines of copy). Does your SEO Company Know What To Do About This? Don’t fret, it’s actually pretty…
Read MoreNashville SEO Expert Tip: Don't Forget 301 Redirects
WATCH READ One of the easiest items to overlook or completely forget to implement when redesigning a website are 301 Redirects. What are 301 Redirects? Imagine a road detour. You know where you are supposed to go, but the roads are closed. Without the detour signs to re-route you, you’re kind of screwed. Well,…
Read MoreSEO Talk: Behind The Scenes
WATCH READ Such a common problem in the SEO Client Services Game is a lack of communication with the client about what’s really happening. Too many SEO Service Providers simply send a report every month and don’t communicate. This is the easy way out, and the quick way to recurring revenue for the provider, but…
Read MorePodcast Episode 31: Content For SEO
Listen Read Is Keyword Ranking really as important as you think it is? This episode talks about why the actions and formula behind driving Keyword rankings are way more important to driving business than the Keyword rankings themselves. You have a business for a reason, let\u2019s focus on that! Thanks for reading, watching and listening,…
Read MoreDigital Content Strategy: Authenticity Wins
WATCH READ I get it. You hear all the time that you have to be funny or engaging on social media. It’s extremely intimidating to think about how to be funny. And funny is freaking subjective as hell. You’re too busy running your company, build your team, drive revenue and track cash flow to worry…
Read MoreData Driven Daily Tip: YouTube Content Strategy
WATCH READ Data Driven Daily Tip – November 15, 2017: I like to try to use our own data but I saw something in an article today that I liked. 93% of millennials go to YouTube to learn how to do something. We inform our clients that YouTube is the second largest search engine. How…
Read MoreData Driven Daily Tip: You Can Actually Call Google
WATCH READ Small Business Owners and Marketers, did you know you can actually call Google? There once was a time when you couldn’t but the world’s top search engine has actually made itself pretty accessible. I believe this is due to the fact that Google has become extremely self-aware to the following: – People are…
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